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Stories from the Sales Frontlines

48010 messages,  Last post on Nov 30, 2009 at 10:22 PM

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What is this discussion about? Car Buying


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#2334 of 48010
Re: How far are you willing to go for the sale? [bigdveedubgirl] by toyotamover
Jul 24, 2006 (12:14 pm)
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Replying to: bigdveedubgirl (Jul 24, 2006 11:29 am)

CSI is something I definitely wanted to mention but forgot in my original post. Good point all. That type of customer will always nail you on CSI which makes it even more sense to ditch them. Again - the full lister that brings you the cookies - 100% every time.
 
The doctor story is a nightmare but not unheard of. That is the customer I was talking about but not even to that extreme. You showed WAY more patience than I would have with him. Like 9 1/2 hours more (^: Don't worry - that will all come back to him in one form or another. Bad things happen to bad people.
#2335 of 48010
Re: How far are you willing to go for the sale? [tsgeisel] by toyotamover
Jul 24, 2006 (12:19 pm)
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Replying to: tsgeisel (Jul 24, 2006 10:49 am)

tsgeisel -
 
I can usually tell within 5 minutes what I have - 15 years of Toyota sales not to brag but doing 25-30 vehicles per month helps. I also find that has gotten easier as people lives become more cluttered with work, family, interests and such they just don't have the time to stroke around yanking chains. They tend to lay it out there faster if you are asking the right questions. Plus I don't have the time to play the car game either. Maybe my approach has something to do with that?
#2336 of 48010
Re: How far are you willing to go for the sale? [toyotamover] by tsgeisel
Jul 24, 2006 (12:36 pm)
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Replying to: toyotamover (Jul 24, 2006 12:19 pm)

No worries. Auto sales is different than the in-store selling I was doing as well. But one of the points that was constantly impressed on us (and that I impressed on new co-workers) is "You can't pre-judge who'll buy" and "If you're not surprised by a sale you've made at least once/day, you're not talking to enough people."
 
But this was in-store, limited promotional work. Aside from the commission aspect of it, it's a completely different animal.
#2337 of 48010
Re: How far are you willing to go for the sale? [cluedweasel] by tsgeisel
Jul 24, 2006 (12:44 pm)
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Replying to: cluedweasel (Jul 24, 2006 10:56 am)

Wow. I had no idea the CSI survey affected so much.
 
I sure hope it did - I was very unhappy with the dealership I bought my last car at, and not so happy with the salesman I dealt with (and way less happy with others that I dealt with at an earlier time), and my survey reflected that - but only in an apporpriate manner.
 
I like the idea that perhaps the dealership was hurt because of a poor CSI survey.
#2338 of 48010
Re: How far are you willing to go for the sale? [toyotamover] by cluedweasel
Jul 24, 2006 (12:50 pm)
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Replying to: toyotamover (Jul 24, 2006 12:14 pm)

"The doctor story is a nightmare but not unheard of. That is the customer I was talking about but not even to that extreme. You showed WAY more patience than I would have with him"
 
That was down to my lack of experience at the time. I still had all the "customer is always right" stuff ringing in my ears from training. Also, my SM was one of those guys who believed in us making mistakes and learning from it.
#2339 of 48010
Re: How far are you willing to go for the sale? [cluedweasel] by deserth8r
Jul 24, 2006 (12:59 pm)
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Replying to: cluedweasel (Jul 24, 2006 10:56 am)

I had no idea those surveys really counted that much...yeah, every salesman says they are essential to the deal, but for $3k, I would have been pissed. When we bought our last car, the sales guy offered us a tank of gas, a gift certificate to a resturaunt, and some other stuff if we came in and filled out our survey with him, it was too much of an inconvenience to go back to the dealership at the time, but we still gave him a perfect score. It is good to know they count so much.
 
BTW, what exactly classifies a sale a "mini"?
#2340 of 48010
Re: Lost Sale Reposted [mac24] by moparchrisks
Jul 24, 2006 (1:05 pm)
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Replying to: mac24 (Jul 22, 2006 7:25 am)

OTOH, could the owner be out to dump you?
 
Not a chance...We all get spoken to like that. I have seen worse in other shops.
#2341 of 48010
Re: How far are you willing to go for the sale? [deserth8r] by british_rover
Jul 24, 2006 (1:13 pm)
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Replying to: deserth8r (Jul 24, 2006 12:59 pm)

Depends on the sales pay plan. Out mini for new cars is 75 dollars. So even if we sell a New vehicle for a loss I still get at least 75 dollars otherwise I get a percentage of the gross after the pack.
 
There is normally an inverse relationship between the amount of time spent with a customer and the amount of money you make. Full list sales are normally pretty quick and painless but mini deals are almost always slow going and very painful.
 
It really sucks when you sell a 45,000 dollar vehicle to someone and only get 75 dollars on it then they trash you on the survey so you don't even get any bonus money either.
 
CSI scores are even more important for mose european makes as the CSI score is tied into the bonus money the dealership recives as a percentage of the vehicles invoices that are sold for the month.
 
European brands typically don't have a holdback percentage like domestics and asian brands do. A bad CSI score means you don't get any money back from the manufacturer after a sale.
 
Then you have land rover that not only ties that money into CSI scores they also tie it into audits that they do once a quarter.
 
Get a bad enough audit score, some of which is entirely subjective to the individual auditor, and you will lose as much as a third of that money.
#2342 of 48010
Re: How far are you willing to go for the sale? [tsgeisel] by toyotamover
Jul 24, 2006 (1:17 pm)
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Replying to: tsgeisel (Jul 24, 2006 12:44 pm)

Please keep in mind. The CSI surveys usually hurt the salesperson much more than the dealer. A high volume dealer will get 100+ surveys back per month. A salesperson may get 5-10 if he/she is selling 25-30 cars. It is a lot easier for the dealership to make up for a bad score with that many surveys coming in that it is for the salesperson. The way to hurt the dealership is to call the manufacturer and complain. They will open up a case and get the dealer involved. Don't take it out on the salesperson with the survey unless they deserve it.
 
"Wow. I had no idea the CSI survey affected so much.
  
I sure hope it did - I was very unhappy with the dealership I bought my last car at, and not so happy with the salesman I dealt with (and way less happy with others that I dealt with at an earlier time), and my survey reflected that - but only in an appropriate manner.
  
I like the idea that perhaps the dealership was hurt because of a poor CSI survey."
#2343 of 48010
Re: OMG... [british_rover] by moparchrisks
Jul 24, 2006 (1:18 pm)
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Replying to: british_rover (Jul 22, 2006 3:18 pm)

Every time I see one of those Commander commercials where they say, "The Jeep Commander the most capable Seven passenger SUV ever," I just laugh. The approach and departure angles on the Commander are horrible. A Disco would stomp a Commander offroad and a LR3 would just embarrass that trail rated badge right off the back liftgate.
 
Ouch!
 
But consider this...Especially back home in Los Angeles. How many of these vehicles actually leave the pavement? The Rovers are clearly more prestigious and probably do a better job in the field but I sure love my Commanders.
 
And there is a price point difference. The fact that we can't seem to sell any of them has them in the mid-$20,000s which is not a bad deal.
 
There is one Rover tooling around Wichita these days. I admit to some envy when I see it.

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