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Lincoln MKS

2770 messages,  Last post on Nov 12, 2009 at 11:00 AM

You are in the Lincoln MKS Forum. Your Hosts are pat & karens

What is this discussion about? Lincoln MKS, Sedan


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#2603 of 2770
Re: Ok.... [emrnibbles1] by lilengineerboy
May 22, 2009 (3:24 pm)
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Replying to: emrnibbles1 (May 22, 2009 1:18 pm)

I would say that a number of those on this sight are Ford employees or connected with the marketing of Ford products. Their financial well being depends on Ford doing well. So you have to understand where they are coming from. One poster wrote that he would be willing to pay 38 thousand for a souped up Taurus. He doesn't even think that 38 large is a steep price for a Ford. That should tell you something. I don't know your financial situation but I suspect that it is like mine
 
LOL. Okay so given your other vehicles (the AWD Bentley and the MBZ S550) I don't think you are in the market for a 30k Taurus or a 50k Lincoln anyway, so I don't see why you feel the need to judge the other posters. I don't see how your opinion is more or less valid than mine, without resorting to assumptions to motivation.
 
I don't understand what the big deal is I guess. If you don't like it, don't buy it. If you want to whine about not liking it, thats fine, but don't get upset if someone does like it.
#2604 of 2770
Re: 2010 MKS Ecoboost pricing [nvbanker] by izaclown1
May 22, 2009 (3:38 pm)
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Replying to: nvbanker (May 21, 2009 8:30 am)

My reply was to the Marauder not the MKS. I have not had that privilege yet. Right now I am satisfied with my 02 Cartier. That is all I can afford with a child getting ready to go to college in another year.
 
Sorry for the confusion. The reply did not pick up the quoted material.
#2605 of 2770
Re: Ok.... [emrnibbles1] by akirby
May 22, 2009 (5:35 pm)
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Replying to: emrnibbles1 (May 22, 2009 1:18 pm)

I am NOT a Ford employee. I've been posting on this site (not sight) for over 10 years. I am a Ford fan - always have been - and while I might be somewhat optimistic I am not afraid to point out when Ford makes a mistake. The Tbird and Marauder were mistakes. The Taurus is one of the best things Ford has done in years. The interior is the best that's ever been seen in a Taurus. It has AWD and 365 hp available. It even has massaging seats!
 
I'm guessing you've never actually seen or touched the "recycled wood and suede" that you say is cheap. And I'm willing to bet that it cost Ford a lot of R&D to figure out how to use those recycled materials and get them to look right. So your cost cutting theory is horse hockey. It would have been cheaper to use real wood and suede.
 
A RWD platform with better weight distribution would have been better. The center console could use some wood (recycled or not). Other than that, I can't see much room for improvement.
 
As for the price - for decades Ford tried to sell cheap cars and they were successful for awhile. But not today - not with the Koreans and the Chinese moving into the bottom end of the market. Ford has to move upmarket and make the best vehicles they can - and if that means an AWD 365 Hp Taurus cost $38K then so be it.
 
The Ford brand no longer carries the stigma of a few years ago. I think people are willing to pay for better materials, styling, performance and features. Are they going to sell 400K/yr? Of course not - those days are over anyway. But with all the platform sharing they don't have to sell that many to make money.
 
If you don't like it, don't buy it. My opinion is just as valid as your opinion and we'll both have to wait for the sales figures to see who is right.
#2606 of 2770
Re: Ok.... [akirby] by lilengineerboy
May 22, 2009 (6:30 pm)
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Replying to: akirby (May 22, 2009 5:35 pm)

If you don't like it, don't buy it. My opinion is just as valid as your opinion
 
This is the best point I've read on the forums in the last week.
#2607 of 2770
Re: interesting discussion going on here... [lilengineerboy] by speculator
May 23, 2009 (8:22 am)
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Replying to: lilengineerboy (May 21, 2009 3:05 am)

Give me a Lincoln flagship something that is along the line of a Jaguar XJ 8. A vehicle that offers a beautiful interior and has the balance of performance between a BMW and a Mercedes. Compare the interior of the MKS with that of a Jaguar. The Jag is clearly the more desirable Otherwise I want something that is above what Lincoln offers now. Get back to rwd. That is where Lincoln belongs. I am not angry at Ford. I just don't believe that a Taurus SHO that is based at 38,000 without options is going to be a great seller. Especially at this time. I am sure that there are some enthusiast that would buy one even though the economy is tanked. .But after them who else. Perhaps if the car had a base at around 32 thou instead of 38 thou. But after 6 months you may see 5 or 6K discounts on this car if it does not sell. The MKS is being discounted more than what was envisioned when the car was introduced about a year ago. J.D. Powers lowered its forecast for total vehicle sales in the U.S for the 09 year to 9.3 million units. The Forecast of sales for the year started at about 12 million units. In February it went down t about 10.5 million units. Now 9.3 million. Who knows what will it 3 months from now? That is why I question the logic of introducing a 38 thousand dollar car for the Ford division. It has nothing to do with the quality of the car. I think that the interior could be a little better designed especially the design of the instrument cluster. But to each his own. To get back to sales. The base Flex has a low sales figure and a loaded one goes for over 40K and it has even a lower sales figures. Part of the reason is the economy and the price. Both work hand in hand.
#2608 of 2770
Re: interesting discussion going on here... [speculator] by akirby
May 23, 2009 (2:24 pm)
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Replying to: speculator (May 23, 2009 8:22 am)

The only have to make as many SHOs as people are willing to buy - it's just a trim level. If they don't sell a lot they won't make a lot of them. But it certainly helps Ford's image right now to offer it and take advantage of whatever market exists.
 
As for Lincoln - how many times do we have to point out that Lincoln IS going back to RWD and it's obviously moving upmarket (witness how Mulally is moving Ford more upmarket with the Taurus). But they don't have a current, suitable RWD platform readily available and right now they simply can't afford to build a brand new one.
 
Why don't you go loan Lincoln a few billion dollars and they'll build just the car you want? Or just be patient and wait for them to get the Ford brand back on it's feet and then they can go after Lincoln. That's been the strategy the last 2 years. Were you asleep at all the dealer meetings?
#2609 of 2770
Re: interesting discussion going on here... [speculator] by lilengineerboy
May 23, 2009 (5:57 pm)
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Replying to: speculator (May 23, 2009 8:22 am)

Give me a Lincoln flagship something that is along the line of a Jaguar XJ 8. A vehicle that offers a beautiful interior and has the balance of performance between a BMW and a Mercedes. Compare the interior of the MKS with that of a Jaguar. The Jag is clearly the more desirable Otherwise I want something that is above what Lincoln offers now. Get back to rwd. That is where Lincoln belongs.
 
I think the issue is Ford lacks a modern RWD platform. GM had European and Australian platforms to leverage for the CTS, G8, and GTO. Does Ford have a RWD other than the Mustang (which is live axle even)?
 
I thought the Lincoln LS, Jaguar S-Type, and T-Bird were all on the same platform. Did that get scrapped when Tata bought Jag?
 
I just don't believe that a Taurus SHO that is based at 38,000 without options is going to be a great seller.
 
Are you worried about only the SHO or the whole Taurus line in general? Does it base with the 3.5 from the Edge and then get an EcoBoost after that? I thought Mulally said it wasn't going to cost more than the current Taurus.
#2610 of 2770
Re: interesting discussion going on here... [lilengineerboy] by akirby
May 24, 2009 (6:32 am)
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Replying to: lilengineerboy (May 23, 2009 5:57 pm)

I think the issue is Ford lacks a modern RWD platform. GM had European and Australian platforms to leverage for the CTS, G8, and GTO. Does Ford have a RWD other than the Mustang (which is live axle even)?
 
That's exactly the problem. The Mustang platform isn't suitable for several reasons. They have RWD V8 sedans in Australia but they don't want to just import those (GM tried that unsuccessfully). What Mulally has in mind is a new global platform that can be used for both the NA and Aussie market. It was already underway but was stopped when the economy tanked and fuel prices rose. They had to divert funding to getting the Fiesta and other smaller Euro cars here sooner. Once that's done they'll go back to global RWD.
 
I thought the Lincoln LS, Jaguar S-Type, and T-Bird were all on the same platform. Did that get scrapped when Tata bought Jag?
 
They were. The LS and T-bird were cancelled years ago. That platform was too expensive and could not use the cheaper corporate V8. When they decided not to sell it in Europe the business case was dead. Jag upgraded the DEW98 platform which is used now in the XF. Ford wants a new global RWD platform (NA and Australia) and dew98 doesn't fit the bill even if they still owned Jaguar.
#2612 of 2770
Re: Ok.... [emrnibbles1] by russ68
May 24, 2009 (3:22 pm)
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Replying to: emrnibbles1 (May 22, 2009 1:18 pm)

Hi! I'm a potential buyer of a MKS or Navigator with hybrid Technology. I'm 40yr in age and you know what? I really don't care where the foam comes from or if it is real or not. I am very interested in a quite cabin #1, Good sturdy design and finishes that will last. Evan if I decide to keep the care 20 years (garaged of course) #2. I really think Lincoln MKZ 40 mpg and Mercury Milan 42 mpg are doing a great job. I wish they would just introduce the hybrid technology on there SUV's along with the ecoboost on models that appeal to those of us that like space and it's pleasures. I won't even look at a vehicle if I ride in the back of it and can't hear someone in the front due to road noise. In this day and age that is not realistic in a 40k + vehicle. I have a friend which was given a MKZ by her daughter and son-in-law. I did ride in the back of it and was very disappointed at the amount of road noise in the back seat. To me if you are going to spend as much as what a house cost on a vehicles the creators need to pay particular attention to detail and road noise isn't cutting it.

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