Last post on Nov 25, 2013 at 2:27 PM
You are in the Lincoln MKS
What is this discussion about?
Lincoln MKS, Sedan
Sep 15, 2008 (2:30 pm)
First before anyone gets the wrong idea I am a Lincoln fanantic but its hard to be one right now when they keep having half thought out vehicles. Mercedes has the prestige that lincoln used to have and wants to get back to in the future. And i take it that you have never driven a E-Class because if you had thats it handling is like a lotus compared to the MKS. The E-Class is also being redesigned for 2010 and will have an new turbocharged V6. i also need to bring to your attention that the current E-Class is in the last year of its production and still produces nearly the same amount of power as the new MKS.
#2105 of 2980 Re: Lincoln perception problem [akirby]
Sep 15, 2008 (3:09 pm)
Didn't the LS share platforms and engines with Jag? Couldn't Lincoln have done the same? Oh I forgot the car would cost more than a Buick. On CNBC an auto-market analyst said that Ford is going to put all of their projects that have nothing to do with fuel economy on hold for at least an extra 2 -4 yrs. And depending on the price of fuel and regulations, they may abandon those projects. With Ford teetering on the verge of bankruptcy, I don't believe that it is too interested in producing a high performance Lincoln. Look for the 4 cylinder ecoboost to be introduced before the 6 cylinder version
Sep 15, 2008 (3:33 pm)
i never said for them 2 build a high performance lincoln. Just build something thats near the top of the field. And another thing why does lincoln and ford for the fact think that comparing lincoln to buick is a good idea. I thought they built the MKS to further generate a lower aged customer base, comparing itself to buick would be doing just the opposite
Sep 15, 2008 (4:35 pm)
Yea, leave the domestic performance stuff to Cadillac. Let Cadillac's products gain all the glory. That has always been the way. Lets face it, Ford could never produce a Lincoln comparable to Cadillac and sometimes Chrysler in terms of performance. And sometimes Lincoln's quality would be sub-par to Cadillac and Chrysler as well.
#2108 of 2980 Re: [emrnibbles1]
Sep 15, 2008 (6:38 pm)
Lincoln SHOULD be building cars that have performance but i know that they cant do that currently because they dont have a platform ready. What I was pointing out that although lincoln cant directly compete with caddy, Benz, BMW, Infinity, and Lexus right now the still shouldnt be saying that they are targeting Buick, who looked at as even more un-luxurious in most buyers eyes than Lincoln is. Just equip the MKS with a DI 3.7 with 300-310HP standard ( with the option of a more sport oriented suspension), give the 2010 MKZ a 3.7 without direct injection that produces 273 and 3.7 DI as an option. In about 6 months time that shouldnt be too much to ask for as the ecoboost WITH direct injection will be arriving so ford can then DI the 3.7's
Sep 16, 2008 (4:18 am)
In this now global financial crisis, Lincoln will not catch a break. Totally wrong time to be trying to get back into the luxury market. The dummies at Ford earlier this decade were just as ignorant of their real operations and how business works long-term as those at Bear Stearns, Lehman Brothers, AIG, Freddie, Fannie,, etc., etc. And they had no idea as well how far-reaching and devastating their more-guts-than-brains approach would be. Payment for their greed and short-sightedness is far from over. Lincoln's foray back into luxury with the MKS is pretty pathetic on the face of it. But what else could they do?
#2110 of 2980 Re: [gregg_vw]
Sep 16, 2008 (4:45 am)
I think pathetic is a little harsh. Yes, the platform is lacking but I applaud them for finally getting competitive luxury features and even leapfrogging the competition for a change. The only thing lacking in the interior is a new gauge cluster and some wood for the center stack.
I also give them credit for the interior changes for the 2010 MKZ - pretty significant for a mid cycle refresh.
But I agree that it will take them years to get out of the hole the company dug for them a few years ago when they were treated like red-headed stepchildren.
#2111 of 2980 Re: Lincoln perception problem [speculator]
Sep 16, 2008 (4:50 am)
There is no way Ford is putting projects on hold for 2-4 years. I'm sure they are accelerating fuel economy related projects and delaying others due to limited resources but I don't think it's that drastic or that long.
The 4 cylinder ecoboost is way behind the 3.5L. I think the best case is we see the I4 EB late next year following the 3.5L next spring/summer, if they can pull it up that far. Don't forget the 3.5L EB is not just for cars - the F150 will also be using it and that IS a fuel economy project.
#2112 of 2980 Re: [akirby]
Sep 16, 2008 (5:03 am)
If I am not mistaken, I believe the wood package cover the center stack also as an option.
#2113 of 2980 Re: [datagen]
Sep 16, 2008 (5:31 am)
That's what I was hoping, too, but it doesn't. At least not that I've seen anywhere. I don't understand why not - they could certainly recover the cost by making it an option.