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#1 of 96 Should Buick build a new under 20K vehicle?
Jan 03, 2006 (4:00 pm)
Like the Chinese Buicks(one is the Sail... saw a picture of it in AutoWeek a few years back, and it looked decent, and was 14-16K?).
Even if they modified them for USA, due to crash tests, EPA regs, etc, ya could probably still get to under 20K.
The Equinox has a Chinese engine: no problems yet?
The Skylark was a decent car. Even cartalk.com has a 1997 Skylark review up. They liked everything but the 18K msrp(for the 6 cylinder) and the looks.
Still see some Skylarks still around. They were out in 1979, when my mom got a Buick Regal.
I'd like to see a decent "compact" Regal,maybe a large 4(like the 172HP Cobalt engine), or a small V6, even?
What do you think?
Jan 03, 2006 (4:37 pm)
You can gett a bigger Buick for under 20K when it's a mere model year old...no point in building a smaller car in an already VERY competitive segment that wouldn't take the Buick name very seriously, I fear.
#3 of 96 Is it just me...
Jan 03, 2006 (4:56 pm)
or is that Chinese version of the Buick Terraza better looking than the US version?! Some of those Chinese Buicks do look interesting, but with the exception of that Royaum, the rest aren't what a Buick should be, IMO. The smaller ones would be cool if they badged them as Saturns, Opels, Chevies, or something else.
#4 of 96 NO NO NO NO !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Jan 03, 2006 (5:19 pm)
Buick should be as good as Lexus, Acura, Lincoln, Volvo, Volkswagon, but not as good as Cadillac. I would prefer if Buick would scrap the base models. Chevy, Pontiac, Saturn, Hummer, should be the only brands with base model trims. Cadillac, Buick, Saab, GMC, should only offer top trim models. This way GM can further distiguish the brands. I also think in the long run it would make the brands more efficient to make. I guess Loren I have a little "old school" in me too. w/ "You can have it any color, as long as it's black" That's what I want GM to be.
#5 of 96 My View
Jan 03, 2006 (7:10 pm)
Well, Buick can build a $20,000 car, but think about it:
GM wants Buick to be the "American Lexus" as witnessed with the LaCrosse and Lucerne, with QuietTuning and a suspension tuned for comfort rather than performance.
If they were to build a $20,000 car, it would have to be a Premium Compact Car, much like the Buick Excelle GM Shanghai builds for China.
It would have to be a car worthy of the Buick brand name, and no base models should be offered. (Just the CXL and CXS models please- we can skip the rental fleet CX models)
Saturn I think shouldn't be going upmarket. They started out as an "economy car import fighting company" and now they're transforming into the new Oldsmobile. Their models should be cars that offer the basics- reliable, efficient transportation (with those dent resisitant doors to go along with the quirkiness) GM could remarket Saturn as a youth brand- targeting Scion buyers with a new, exciting lineup of small cars. Over on The Future of Saab board I mentioned that Saab and Saturn could be cross-promoted, with Saturn catering to the next generation of current Saab owners.
Chevrolet should lose the ultra high end models- they should be focusing on mainsream automobiles. But so far, they seem to be fine.
Pontiac has to dump the minivan. It's supposed to be the performance division- and not many people associate performance with a minivan. They should go RWD- sorta like the poor man's BMW.
Cadillac is doing well as an import fighter- the important part now is keeping up the pace. Models like the CTS need to be redesigned eventually.
Hummer, I think, should be a niche brand. It has the image of a tough, go anywhere vehicle, and they can use that image to sell SUVs. Only real Body on Frame SUVs with real off road capability.
Every GM brand can have a distinct image, share parts, and not encroach on one another (except for maybe GMC) they just need to be reworked a little.
#6 of 96 Re: My View [jchan2]
Jan 03, 2006 (7:40 pm)
good view !!!!!!
Jan 04, 2006 (8:01 am)
Under $20K is Chevrolet's domain.
#8 of 96 Re: My View [jchan2]
Jan 04, 2006 (3:32 pm)
jchan, you make good sense.
Buick building a $20K car? NO! That would only cheapen its name further. Leave Chevrolet to handle the bottom of the market. Remember disasters like the Cadillac Cimarron?
IMO GM should either stretch the Kappan platform, or spawn a new platform, Zeta or whatever it's called and give birth to a Camaro, GTO and some large RWD luxury coupe for Buick (maybe restore the Riviera name, or the GNX). Put a V8 engine in it and Buick will actually have an exciting product. Lacrosse and Lucerne are nice but rather dull and dont stimulate much interest in the brand. Hopefully the Enclave crossover will help, but it has too much competition already, the Saturn Outlook and GMC Acadia.
#9 of 96 Re: No [lemko]
Jan 04, 2006 (3:57 pm)
Heard That !!!!! Chevy is the plain jane brand of GM and it shouldn't spread to Buick or Cadillac
Jan 04, 2006 (8:20 pm)
offers little under 20K, unless there's an "everybody gets our prices-red tag special).
The Cobalt, with sunroof= No Headroom=No Purchase.
The HHR: same Ordeal. What gets me is it looks like the new 07 Aveo will have more headroom than these 2 vehicles, and cost less.
Skylark, to me, represented a Better Chevy, or a "best small Chevy"(even had a V6)...for 18K, in 97.
It is akin, in my way of thinking about this, to Toyota having Scion tC(as good, or better, than a Corolla, and thisclose in price) but they use it to get "first time/conquest" sales, and hope they eventually move into more upscale(pricier, more profitable) Camry's, or Solara's, for examples.
Skylark was Buicks Scion, to us.
Built a hair better than any Chevy, but maybe not Regal-like, either, but enough to get people to shell out the extra 2-3K difference between say a Cavalier for Skylark, yet it felt and rode closer to a Buick than a Cavalier, and people liked it.
Had sold the thing for 20 years, or so(maybe more?).
Someone bought 'em.