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Automotive News & Views What about the future of Ford Inc?? 
1858 messages, Last post on Oct 16, 2006 at 6:25 AM
You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires
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Replying to: nippononly (Oct 18, 2005 3:42 pm) Proving, it never had anything to do with the actual product - it's all about how expensive it can be. 
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Replying to: nvbanker (Oct 18, 2005 3:44 pm) Price may have been the thing, but really, for the younger set it often comes down to how much bling it has. How much does it show off the wealth? The G and especially the Escalade do this well, while the Navigator is more conservative.
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Lexus is the car of trophy wives. I think it says something about that in the manual. No, the Zephyr isn't an old person's car, but it is being sold under an older person's marque.
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Replying to: nvbanker (Oct 18, 2005 3:42 pm)
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Replying to: varmint (Oct 18, 2005 3:50 pm) See your statement is exactally what's wrong with Lincoln's image...older persons marque. That's going to be very hard to change. |
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Replying to: nippononly (Oct 18, 2005 3:48 pm) That is something I never understood, because I think the Escalade is BUTT UGLY!! Lincoln needs to pay attention and build a Navigator that's like the Escalade EXT!! |
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Replying to: grbeck (Oct 17, 2005 7:23 pm) Actually the Fox platform debuted for the 1978 model year as Ford Fairmont and Mercury Zephyr. Derivatives include the 1979 Mustang/Capri, 1980 Thunderbird/Cougar XR7 (redesigned in 1983 and restyled in 1987, but still on the Fox platform), 1981 Granada/Cougar, 1982 Continental, 1983 small LTD/Cougar, and 1984 Lincoln Mark VII. Ford used to be quite good at getting a lot of derivatives off a platform, and based upon what I have read about plans for the CD3 (Fusion/Milan/Zephyr) and D2 (Five Hundred/Freestyle/Montego), Ford will develop many derivatives of these platforms.
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Replying to: ehaase (Oct 18, 2005 4:18 pm) I always thought that the Fairmont Futura and Zephyr Z-7 were good-looking cars for their time. The size was just right - not too big, not too small - and the interior made efficient use of the available space. Kind of sad to think that in 1978, someone buying a compact Ford had the choice of two- and four-door sedans, a very nice four-door wagon, and a highly styled (for the time) coupe. Now we have to settle for one four-door sedan - the Fusion. |
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Replying to: john_324 (Oct 18, 2005 9:31 am) It may very well be the oldest platform in use, although it has been heavily modified from its original form. |
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Replying to: chuck1959 (Oct 18, 2005 3:54 pm) Lincoln is already in deep trouble. The LS is going away, and the Zephyr, while not a bad car, does not strike me as something that will lure away buyers from the Acura TSX and TL and cheaper Lexus models. Lincoln needs a blockbuster on the order of the Chrysler 300C.
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