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#3115 of 3134 Re: golly jeepers [nippononly]
by kyfdx@Edmunds HOST
Jan 21, 2009 (9:11 am)
Their fiscal year ends on March 31st... So, maybe they eked out a flat calendar year, but sales really fell off a cliff starting in October.. So, half of their fiscal year will fall from October on....
In other words, when all the figures come in, I think you'll find they will be in a similar situation to all the others... They just had a big hit (Forester) early in the calendar year to pad their numbers.... The sales before April of '08 were in the previous fiscal year.
#3116 of 3134 Re: golly jeepers [nippononly]
Jan 21, 2009 (10:43 am)
Don't forget Subaru had a goal of 200k vehicles last year. They surpassed 2007 sales numbers but did not reach their goal. Also you have to consider what incentives they needed to move those vehicles in this market. When you are selling less than 200k units, incentives and rebates have a larger toll on your profits.
#3117 of 3134 Re: golly jeepers [dtownfb]
Feb 03, 2009 (12:21 pm)
Forester led their sales and had no incentives, though.
Also, January sales are out and Subaru was up 8%.
The 2009 Forester came out in late March, early April, so I'll be curious to see sales in April, when we start to compare the same new models.
#3118 of 3134 Re: golly jeepers [ateixeira]
Feb 03, 2009 (12:27 pm)
Shifty just started a separate discussion on this, and I wasn't aware of what you mentioned here - that the Forester being sold in January 2008 was still the old model? I couldn't remember when it came out. So is it pretty safe to say that the Forester is pretty much entirely responsible for Subaru sales being up 8% for the month?
#3120 of 3134 Re: golly jeepers [nippononly]
Feb 03, 2009 (12:30 pm)
I'm not certain but I'd bet on it. I read a headline from Automotive News about the 8%, no detailed breakdown. I'm sure we'll see that soon.
Yeah, January 2008 they were still selling the last generation Forester. Even in March supply was very limited.
So April onwards will be key, same model vs. same model.
#3121 of 3134 Re: golly jeepers [ateixeira]
Feb 03, 2009 (5:30 pm)
Bottom line, in 2008 there were 3 car companies that INCREASED their sales...
Of those the only one that sells more than 2 models is Subaru...
Period, undisputable FACTS...
Subaru Guru and Track Instructor
#3122 of 3134 Re: golly jeepers [paisan]
Feb 04, 2009 (9:54 am)
"Of those the only one that sells more than 2 models is Subaru...
Period, undisputable FACTS... "
And that means what?
#3123 of 3134 Re: golly jeepers [dtownfb]
Feb 04, 2009 (11:59 am)
They're the only automaker with significant sales volume that grew.
Mini is basically a subsidiary of BMW anyway.
#3124 of 3134 Re: golly jeepers [ateixeira]
Feb 04, 2009 (12:10 pm)
ummm... Not sure I agree with that.
Mini is a separate brand, just as is Lexus, Dodge, etc. Yeah, it may be owned by BMW, but it's a brand unto itself.