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Audi S4 Prices Paid and Buying Experiences

106 messages,  Last post on May 26, 2008 at 10:07 AM

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What is this discussion about? Audi S4, Convertible, Sedan, Wagon


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#29 of 106
New 2006 Audi S4 Sedan by _matty
Dec 10, 2005 (11:22 am)
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I just bought a brand new 2006 S4 Sedan yesterday from a dealership in Sacramento, CA. I'll give a quick rundown on what I paid starting with the specifics on the car.
 
Color: Black
 
Tranny: Manual
 
Options: Premium package, DVD Nav system, Cold Weater Package, Premium Sound System w/XM, Power Sunshades, Carbon Fiber Trim
 
Dealer asking price: $57,200. Yeah, right.
 
MSRP: $55,770.
 
What I paid out of pocket: $52,800
 
After taxes and 2 other options I wanted which included Lo-Jack and the CALTEX paint and interior protectant, I paid about $58,200 for the car.
 
I feel that I could have done slightly better, but they had pretty much exactly the car I wanted and I would rather pay 1K more and get what I want as opposed to having to compromise or travel out of the area to another dealer. A manual tranny was a must and there don't seem to be nearly as many of those out there as opposed to the Tiptronics. The dealer seemed to be straight up when he said that sticks are harder to get. They had a bunch of Tiptronics on the lot and I grabbed the only stick they had. I had considered getting a 2005.5, but the manual '06's offer the 40/60 front/rear differential (which is really nice) as well as a few other things. The '06 is also a 4th generation model which means the reliability is probably as good as it's going to get. It's always better to buy a model that's been around for a little while since the manufacturer has had some time to work out the kinks.
 
The sales person seemed to be pretty honest. I don't feel that I got ripped off, but I would like to hear any comments on this issue, especially if someone out there did better. Overall, I spent about 4 hours at the dealership with the test driving, haggling and paperwork. Like I said, I feel that I may have been able to do slightly better on the price, but it is a 2006 model and they are less willing to bend with those. Their fiscal year also ends on 12-15 and the sales person said that's when he gets his last check, so I guess now would be the best time to buy as opposed to after X-mas.
 
I love this car!!!
#30 of 106
Re: New 2006 Audi S4 Sedan [_matty] by dhamilton
Dec 11, 2005 (7:20 am)
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Replying to: _matty (Dec 10, 2005 11:22 am)

First off, It's good to hear about someone from Sacramento. I grew up in Stockton and moved to Houston about 9 years ago. Secondly, it's good to hear that someone else has my dream car. I think you probably got a good deal. I heard something about dealer cash but I think that's on the 05.5's. I agree that the manual is the way to go on this bad ass beast.
 I've been shopping this car for about 6 months now and am convinced it's the one for me. The M3 is great but a little rough for everyday. I'd love to drive a STI but they treat them like Ferraris and don't let them out until purchased. Congratulations on a fine car.
#31 of 106
Re: New 2006 Audi S4 Sedan [dhamilton] by _matty
Dec 11, 2005 (11:28 pm)
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Replying to: dhamilton (Dec 11, 2005 7:20 am)

Thanks. I'm absolutely thrilled with this car. I checked out the M3 as well, but the S4 has more of what I want in a car. V8, less interior noise, 4 doors, as well as the 60/40 AWD to name a few. It's also a few thousand dollars cheaper. I know someone who has a STI and I rode in it once. If you want a fast car in the 30K range it's a great choice, but the S4 is a much nicer car to drive and it's much more comfortable. The STI is really noisy and the ride is a little harsh which would make long trips a somewhat painful experience.
 
Audi was offering dealer cash on the 2005.5's through November. I bet they will make a similar offer in early '06 if a 2005.5 is what you want. If you're going to get a Tiptronic anyway there is very little difference between the 2006 and the 2005.5. The major improvement in the 2006 model is the 60/40 differential, but like I said above, it's only offered in the manual trannys. The BBS wheels are also standard on the 2006, but I think they can be purchased as an option on the previous model. The 2006 also has daytime running lights and optional parking assist, but those features are not what I would consider essential.
#32 of 106
Re: New 2006 Audi S4 Sedan [_matty] by rjlaero
Dec 12, 2005 (9:15 am)
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Replying to: _matty (Dec 10, 2005 11:22 am)

What's sales tax in Cali? Your deal sounds really agressive on a brand new 06. But your OTD price after tax, lo jack & paint potector is almost $6000 more than the discounted sale price.
#33 of 106
Any suggestions? Price on a 06 S4 by cosmo3
Dec 31, 2005 (4:47 pm)
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Hello all,
 
I'm new to this site and would like to get some ideas of what people are paying for the 06 S4. Went to a local dealer this weekend and after a search for the specifics I wanted realized I would have to put in an order for what I wanted.
 
Manual/premium package/dvd nav/ carbon fiber/color silver.
 
I offered them 53250 which is about $1300 above invoice plus tax/dealer fee/ and tags. They countered with $54000 and after reading a few articles on this site, I took that advice of walking out if you don't get what you want. My thought is this, they are basically putting in an order for me and I'm offering them about 2.5% over invoice plus they're ridiculous dealer fee which makes it about 3% over invoice. All this is assuming they are paying invoice which I'm not entirely sure they pay that price. Additionally, I'm not getting to drive the car off the lot and instead having to wait the 90 days for delievery.
 
Bottom line is that I think my offer was reasonable for both parties but of course the dealer has to have the last price. I'm interested in hearing any thoughts or other buying price experiences.
 
Looking forward to driving my price S4....!!!!
#34 of 106
Re: Any suggestions? Price on a 06 S4 [cosmo3] by mulligan4
Dec 31, 2005 (11:05 pm)
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Replying to: cosmo3 (Dec 31, 2005 4:47 pm)

Recently came to terms on a new S4 to be delivered next week:
 
Black/Black/6MT/Nav/Premium/Sirius/Tire pressure monitoring/premium audio
 
Sale price $52,400 (incl gas guzzler)
 
they are also eating about 1200 on my trade-in and they waived the aquisition fee and security deposit
 
Hope this helps....
#35 of 106
Re: Any suggestions? Price on a 06 S4 [mulligan4] by cosmo3
Jan 01, 2006 (6:46 am)
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Replying to: mulligan4 (Dec 31, 2005 11:05 pm)

Mulligan,
 
Thanks for the response...what an excellent deal. if you don't mind me asking, what state did you get this deal. Was it a battle to make this happen?
 
Cosmo
#36 of 106
Re: Any suggestions? Price on a 06 S4 [cosmo3] by mulligan4
Jan 01, 2006 (5:45 pm)
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Replying to: cosmo3 (Jan 01, 2006 6:46 am)

Thanks, Cos.
 
I purchased the car in Kansas. The info on Edmunds really helped make this a pretty smooth deal and my dealer was also very laid back and easy to deal with when compared to some others that I've run into. Good luck with your purchase.
 
Hit 'em straight...
#37 of 106
Re: New 2006 Audi S4 Sedan [rjlaero] by _matty
Jan 13, 2006 (2:20 am)
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Replying to: rjlaero (Dec 12, 2005 9:15 am)

What's sales tax in Cali?
 
It depends on the city. 7.25% is the state sales tax, but some cities like LA and SF have it hiked to 8% or 8.25%. Kind of steep, I know, but anyone who tells you that CA is the most expensive state in the lower 48 is not kidding. The sales tax was 7.75% where I bought my S4.
 
But your OTD price after tax, lo jack & paint potector is almost $6000 more than the discounted sale price.
 
Discounted sale price? Maybe on the 2005.5's right now, but they are not giving big breaks on the 06's this early in the year. The numbers that I have seen posted on this page all seem fairly reasonable at this time when compared with what I paid. If you can be aggressive enough to get a 2006 S4 for $1,000-1,500 over invoice you're doing okay. Later in the year that will certainly change, but if you wait you may run the risk of not getting exactly what you want, especially if you want a stick. Then again, you may get lucky and find exactly what you want, but you never know.
#38 of 106
Re: New 2006 Audi S4 Sedan [_matty] by salraf
Jan 18, 2006 (10:48 pm)
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Replying to: _matty (Dec 10, 2005 11:22 am)

hey matty..good to see another northern ca in here..i am in tracy..
i have been thinking of getting the new s4. due to the wife factor it looks like it will be auto...
any smg equivalent for the s4?

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