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Lexus LS 460/LS 460L Styling Impressions

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#2288 of 3321 Re: LS 460 should be priced head-to-head with germans [atlas7] by idele Aug 12, 2006 (8:48 am)
Replying to: atlas7 (Aug 12, 2006 5:05 am) I completely agree. I am a Toyota stockholder currently holding $200K+ worth of stock and have held at times $500K+ worth. So I write as an investor. I think that Lexus should continue pricing sensibly. Their vehicles are superior to the equivalent German brands in quality, reliability, service and retained value. With the hybrids they are vastly superior in technology. It seems that the LS600h will be priced at a bargain level:I don't think Lexus will make money on them for a few years. Production is evidently going to be limited. I believe Lexus should concentrate on bulding up sales in Japan itself and in Europe and the Middle East. If that leads to a severely limited supply in the USA, so be it. The LS460 itself with its newly refined powerplant and an eight speed transmission and all the electronics that works (and is superior to the Eurocars) and justly priced will be a very big winner Replies to this message: stevekilburn (Aug 13, 2006 1:50 pm) idele (Aug 13, 2006 4:01 pm)
#2290 of 3321 We have to look at the goal of the LS by drfill Aug 12, 2006 (7:13 pm)
When the LS is redesigned, it is to have 380+HP for a reason.      It will have an 8-speed for a reason.      It will grow in size for a reason.      It will be better looking for a reason.      I don't see a reason for giving the new car all of these attributes, and then not raising prices accordingly.      This car is not being redesigned, it is being revolutionized!      Toyota may be ignoring every other HELM (except Mercedes) on the market! They have made a killing with the LS, and they will price the Next LS so they will continue to. Toyota will win either way they go.      But selling 40-50k LS a year cheapens the car, to a point. Everyone knows it's an incredible car, but it's not precious and few.        I want Lexus to actually reduce volume sales by increasing prices, and not go to 350-400k sales a year. Pricing the LS too low is counterproductive.      You get numbers, but lose respect. Pandering to value market is......pandering!      How is Lexus growing and evolving? You can't just start making $150k cars. You have to grow and evolve into that.      The LS is their best bridge to get where they want to go. If the 600hL is $100k, where does the LS460 stop? It would have to get to at least $85k!      I want to see the LS460L priced at $70-85k, an the 600 from $90k-105k.      DrFill Replies to this message: ljflx (Aug 12, 2006 7:28 pm) 123itsdee (Aug 14, 2006 5:59 pm) nvbanker (Aug 14, 2006 6:07 pm) and 1 more...
#2291 of 3321 Re: We have to look at the goal of the LS [drfill] by ljflx Aug 12, 2006 (7:28 pm)
Replying to: drfill (Aug 12, 2006 7:13 pm) I'd say you are looking at 64-72K on the SWB, 74-82K on the LWB and 84-102K on the hybrid. You may still be able to get a 61-62K LS but it'll be a stripped car that likely will need a custom order. I don't see Lexus shipping over cars like that. In all cases a few specialized factory or dealer options may add 2-3K to each model variant. And I say they'll move 40-45K cars with the prices I noted and literally dominate the segment. The most LS cars sold since the late 90's were the 36K in 2002 and that came off a 22K figure the year before (when the 2001's started rolling in) and only 14K in the last 12 months of the model year 2000 car. Replies to this message: 123itsdee (Aug 14, 2006 5:59 pm) nvbanker (Aug 14, 2006 6:07 pm) nexuslexus (Aug 14, 2006 6:41 pm)
#2292 of 3321 Interesting by drfill Aug 13, 2006 (9:17 am)
So you believe the LWB will start at near $75k (with a minimum of options found on lots)?      I guess I believe the rumor that the LS will start a shade over $60, but the ones found on lots will start right around $65k, and the LWB will approach $75k with a Ultra Lux option Pkg.      I think a 25-30k sales volume should be the sales target, and if it exceeds that, prices are too low, and need adjustment.      DrFill Replies to this message: houdini1 (Aug 13, 2006 9:57 am)
#2293 of 3321 Re: Interesting [drfill] by houdini1 Aug 13, 2006 (9:57 am)
Replying to: drfill (Aug 13, 2006 9:17 am) Well, you have finally convinced me. Let's raise the price on the new LS to around $150K. That would make it a rare bird indeed. Then by this time next year we wouldn't have to worry about it as Lexus would be out of business!!
#2294 of 3321 Re: New information on LS600hL pricing [atlas7] by nvbanker Aug 13, 2006 (10:42 am)
Replying to: atlas7 (Aug 11, 2006 12:45 pm) Agressive pricing has been one of the reasons people tried the Lexus over the Benz and Bimmer. Then, they find out the price is lower, but the quality is better, and if they're not into "Ultimate Driving" so much, they stick around. I drove Lincolns happily for 16 years - but they don't make a large sedan that's acceptable anymore. A jump in price from a Lincoln to a Benz or Bimmer, attractive as they are, was tough to swallow. I had an S-500 on order, when I stumbled across Lexus, which I had not really considered before. They're not as pretty, but they are certainly as good, even better from a maintenance standpoint. Plus, after studying a bit, I found I really liked the mission of Lexus - they really do strive for perfection in the machine. For the $20 large, I found I could accept a little less beauty and driving fun (like Lincoln had much of that anyway?) for the awesome way these cars function, trouble free.   I hope Lexus doesn't lose the shine of their perfection model. They should never put a car on the road that hasn't been tested to exhaustion first. IF they do, they'll become just like everyone else, only less.
#2295 of 3321 Houdini by drfill Aug 13, 2006 (10:57 am)
Like it or not, the LWB model, and the car in general, are nothing like the current car, and shouldn't be priced like it. It would only reinforce a class-down image that Lexus deserves to shake.      If a buyer can't accept a $15k value over a comparable S550, those aren't the customers that Lexus needs. They just want somethin' for nothin'.      Lexus can now sell the LS on size, features, looks, and power. A $25k lower price is no longer necessary!      DrFill Replies to this message: nvbanker (Aug 13, 2006 11:06 am)
#2296 of 3321 Re: Houdini [drfill] by nvbanker Aug 13, 2006 (11:06 am)
Replying to: drfill (Aug 13, 2006 10:57 am) Only if it drives like the S-550 and 7, can they charge that premium, drfill. If it truly does, then you're right. But if it's still more quiet and competent than pretentious and exciting, I'm not sure you're right. One thing for sure, they got the looks going now....
#2297 of 3321 Lexus pricing by idele Aug 13, 2006 (1:46 pm)
As I pointed out in message #2288 I am actually an investor in TM. Lexus has made substantial inroads against MB,BMW,Audi with their policy of offering substantially more value. I believe very strongly that should continue. The largest German weekly, Der Spiegel, gave the GS450h a strong writeup on its performance, fuel efficiency and ultra low emissions. So performance hybrids are recognized and accepted. As I mentioned in message #2288, the LS600h should be marketed aggressively in Europe and the home market Japan, even if that means drastically limiting USA supplies. Since I'm interested in purchasing one that isn't good for me personally but as a part owner of TM that's the policy I hope they follow

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