Last post on Nov 24, 2012 at 8:27 AM
You are in the Subaru B9 Tribeca
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Subaru B9 Tribeca, SUV
#1805 of 8368 Amazing ! Even the press thinks it looks better in person than pics
Feb 15, 2005 (2:20 pm)
Subaru B9 Tribeca: Maybe you'll like the exterior design of the Tribeca. Maybe you'll think it's hideous. Once people see it in person, most will like it, said Bell. It just doesn't photograph well.
"That's one of those that screams 'concept,' then they tell you, 'No, it's production,'" said Bell.
The Tribeca is the first step in Subaru's plan to move up-market. The vehicle's artful interior design reinforces the message that going up-market, for Subaru, doesn't mean imitating anything else that's already there.
#1806 of 8368 Re: [sweet_subie]
Feb 15, 2005 (3:51 pm)
they actually turned on the lights for me, darn thing has a red lens and it flashes red unfortunately
#1807 of 8368 Re: [cptplt]Tribeca at Chicago Auto Show [gearhead4] [subearu]
Feb 15, 2005 (3:58 pm)
there were lots of people who didn't have VIP passes they let climb over the car if it wasn't crowded with VIP people trying to do so and you were willing to answer a 3 minute survey, so just stick around them and wait till its quiet and ask nicely and do the questionnaire. It worked for lots of people. I must have climbed over the thing 7 or 8 times in 4 hours and everytime they had someone without a VIP pass getting in this way.
#1808 of 8368 Re: Subaru must educate consumer re: Tribeca [varmint]
Feb 15, 2005 (4:08 pm)
I agree with varmint. The days of using AWD as a competitive advantage are quickly coming to a close. Subaru has tried to brand their "Symmetrical AWD" but I'm not sure if it will mean much to the average consumer.
Most people associate AWD with all-weather safety. Whether it comes from a FWD until needed add-on system or a full-time designed-in from the start system, most consumers will probably not notice the differences under the majority of driving conditions. This adaptation is similar to what's going on with stability systems -- to the uninitiated, there's no perceived difference -- stability is stability.
I believe the logical step for Subaru is to go beyond AWD and focus on total vehicle safety. Vehicle crash worthiness, stability and all-weather capabilities. To avoid becoming just another Volvo, Subaru can also play the cards of performance and affordability -- two aspects that I believe are not Volvo's strengths.
Feb 15, 2005 (5:42 pm)
BMW X5 (X-Drive)
Not sure about the Murano? Anyone?
Note the Tribeca is grouped with the two sportiest entries in the segment, and this is no accident.
Rear-biased AWD, tight steering, low profile tires, and a tight suspension might make the Tribeca stand out as an affordable performance SUV if an FX or X5 is not in the budget, and those cost a bunch more.
Feb 15, 2005 (6:13 pm)
That's what Subaru has that's unique, and that's what they should focus their marketing efforts on.
#1811 of 8368 Re: [ateixeira]
Feb 15, 2005 (6:16 pm)
I think the Murano switches between AWD and 2wd mode automatically, though you can lock it apparently. I don't think it's meant for 100% AWD use.
#1812 of 8368 Re: Subaru must educate consumer re: Tribeca [katway]
Feb 15, 2005 (7:10 pm)
While many people here appreciate the uniqueness of Subaru's AWD drivetrain and it's benefits, I am afraid it is lost on most shoppers. In fact, many people don't appreciate it until after they own a Subaru! So I think it would be a tough sell for Subaru. You need to have an understanding of the benefits of the boxer engine and symmetrical AWD (low CG, balanced and central drivetrain layout, etc...) and I am afraid most buyers don't really get that far. Judging by the large number of transverse engine FWD platforms that are successfully marketed with AWD capabilities, people are just looking for the extra reassurance of "AWD" in foul weather. They are probably not looking for the improved handling and driving dynamics you only get with a true AWD platform.
#1813 of 8368 Re: Subaru must educate consumer re: Tribeca [c_hunter]
Feb 15, 2005 (7:43 pm)
Hey, I made that argument months ago and I got chastised for it. Now sounds like many people are coming around!
Come to the light!
#1814 of 8368 Flat Load floor
Feb 15, 2005 (8:54 pm)
For anyone who has seen the Tribeca in person, is there a gap between the second and third row seats when folded flat? The new Pathfinder has covers that fold down to cover the gap? Does the Subaru have this? We have a large dog who travels with us most of the time so we need a flat floor without any gaps when the seats are folded down.