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Toyota Tundra Prices Paid and Buying Experience

754 messages,  Last post on Dec 01, 2009 at 9:33 AM

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What is this discussion about? Toyota Tundra, Truck


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#523 of 754
Toyota Invoice by ocautoseeker
Apr 07, 2008 (11:24 pm)
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Here's a computerized version of a Toyota factory invoice. At the bottom, you will see all the itemized "fees." If you live in the SET region, an admin fee of ~$750 would be added or in lieu of the TDA. But, for educational purposes, if you were to build this vehicle to it's exact specs via this site, the invoice should match everything except the TDA. Reitterating that the dest., holdback, wfr, and gasoline are already built into the invoice.
 
18186 VEHICLE INQUIRY REPORT DATE: 04/07/08
DCV920 TIME: 09:51
Model Number: 8352A SERIAL # :8X053419 Check Code: 0
 
Model Description: DCAB LTD 5.7L V8 Category ..........: G
Year ............: 2008 Current Dealer ....: 110-04136
Interior Color ..: LD13 LD13 Wholesale Dealer ..: 04136
Exterior Color ..: 0040 WHITE Previous Dealer ...: 00110
Body ............: DBL CAB 5.7L LTD Invoice Date ......: 02/08/08
Number of Cyl ...: 8 Ship Date .........: 02/07/08
Allocation Number: 012 Retail Date .......:
Engine Number ...: 5206225 Date of First Use .:
Vessel Number ...: 705 TRAC ..............: NO
Vessel Name .....: TMMTX SANANTONIO Damage ............: NO DAMAGE
PDI ...............: YES
Fleet .............: NON-FLEET
Port PDS Complete .: NO
 
VIN .............: 5TFBV58148XXXXXXX
Ignition Key.....: N/A
 
Factory Installed Accessories: FE AL
Port Installed Accessories ..: C4 7J
 
Retail Dealer
Vehicle Base Model ....................: $ 38770.00 $ 33923.00
Total Accessories .....................: $ 1048.00 $ 813.50
 
MECHANICAL & PERFORMANCE
GVWR = 7100 lbs. Payload = 1560 lbs.
Tow Capacity = 10,300 lbs.
381HP/401 Lb-Ft 5.7L DOHC 32V iForce V8
w/Dual Independent VVT-I and ACIS
6-Spd Auto w/Seq Shift and Tow/Haul Mode
Engine Immobilizer, Cruise Control
4WDemand 4x4 System w/Electronically
Controlled 2 Speed Transfer Case
Tow Equip: Hitch Receiver, Supp A/T
Cooler, 4.30 Rear Diff w/10.5" Ring Gear
150A Alternator, A/T Temp Gauge, 7 Pin
Conn, Trailer Brake Controller Prewire
Automatic Limited Slip Diff (Auto LSD)
Front and Rear Sonar
TripleTech Frame: Fully-boxed Fr Section
Reinforced C Under Cab, Open C Under Bed
Coil Over Shock Double A-Arm Front Susp
Multi-Leaf Trapezoidal Rear Suspension
18" Alloy Wheels w/P275/65R18 Tires
EXTERIOR
6.5'' Double-Walled Bed w/Tailgate Assist
Color-keyed Fr/Chrome Rr Bumper
Chrome Grille/Door Handles/Outer Mirror
Sliding Rr Window w/Privacy Glass
Fog Lamps
INTERIOR
Leather Trim Pwr Heated Front Buckets
Automatic Dual Zone Climate Control
JBL AM/FM 6-CD, 10 Spkrs, Aux Audio Jack
w/Steering Wheel Audio Cntrls, Bluetooth
Power Windows/Door Locks/Mirrors
Remote Keyless Entry & Anti-Theft System
SAFETY
STAR Safety: Pwr Assist 4 Wheel Disc ABS
w/Electronic Brakeforce Distrib (EBD),
Brake Assist, Vehicle Stability Control
with Active Traction Control (VSC+ATRAC)
Dr & Fr Pass Advanced Airbags/Seat Side
Airbags/3 pt Seatbelts w/Pretensioners
& Force Limiters
Roll-Sensing Curtain Airbags (RSCA)
Tire Pressure Monitoring System
Retail Dealer Total
Vehicle Base Model ..........................:$ 38770.00 $ 33923.00 $ 38770.00
50 State Emissions .........................
20" Alloy Wheels w/P275/55R20 Tires ........ 920.00 736.00
Carpet Floor Mats - 4 piece ................ 115.00 69.00
Front License Plate Bracket ................ 13.00 8.50
--------- --------- ---------
Total Accessories ...........................: $ 1048.00 $ 813.50 $ 1048.00
Destination Charge ..........................: $ 685.00 $ 685.00
TDA .........................................: $ 400.00
Gasoline ....................................: $ 10.00
Dealer Holdback .............................: $ 775.00
Whsl. Financial Reserve .....................: $ 387.00

--------- ---------
Total .......................................Invoice: $ 36993.50 / MSRP: $ 40503.00
#525 of 754
Re: Computation of $3000 rebate after tax and license [justbrowse] by ocautoseeker
Apr 08, 2008 (12:42 am)
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Replying to: justbrowse (Apr 07, 2008 3:33 pm)

In regards to the rebates, dealers do NOT get paid on these! They are not profit items. It is subsidized money that comes straight from the manufacturer and is used just like a cash down payment. Every customer gets them, unless they opt for and qualify for a low apr. They cannot "hide them" from you and cash them in. If you do not opt for low financing, you WILL get the rebate - no questions asked. If you want to blame somebody, blame your state DMV, as they are the ones who determine what and how much you're taxed - not the dealer.
 
In most cases... you get one or the other - the rebate or low apr, which in this case, you said you were opting for the low apr, so the rebate wouldn't have even applied too you.
 
  
#526 of 754
Re: Toyota Invoice [ocautoseeker] by justbrowse
Apr 08, 2008 (2:35 pm)
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Replying to: ocautoseeker (Apr 07, 2008 11:24 pm)

Thank you. Your information is very useful and informative. I stand corrected. The information you provide are not disclosed to the average consumer. The issue I have is the advertisment of low or -0-% financing, but at the back in or at the time of closing, all these above fees are automatically listed and not fully explained upfront. The auto retail game is to keep the customer in the dark and "closed the sale." It is very interesting that when a customer declines the extended warranties or rust proofing additional charges, it is like a slap in the face to the saleman, and next thing on the final signing docs, more additional charges are added. That's my experience with closing. Thanks for your input.
#527 of 754
Toyota's -0-% Financing by justbrowse
Apr 08, 2008 (2:51 pm)
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Assuming that you qualify, Toyota's -0-% financing is more a marketing ploy than reality. What I find in my research is that "there are no free lunches", and that's goes for -0-% or low interest rates on auto financing. The additional fees tacked on at closing can be construed as "disguised prepaid interest" in the form of mandatory fees, cicumventing the "truth and lending" requirements set forth by FTC. "Substance over form" in dealing with "structured finance transactions." Assuming you are correct in your assessment of mandatory fees, it is not properly disclosed to the average "joe".
#528 of 754
Re: Toyota's -0-% Financing [justbrowse] by ocautoseeker
Apr 08, 2008 (10:33 pm)
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Replying to: justbrowse (Apr 08, 2008 2:51 pm)

I still don't understand what "fees" you are alluding too? If you're still referring to the TDA (ad fee), holdback and wfr... remember, they ARE part of the invoice and they are clearly mentioned on sites like Edmunds and KBB. Besides, these are billed items from the manufacturer and not some measly fee the dealer tacked on to screw you. In a competitive market, you can offer whatever you want, but the dealer has the right to say yes or no. Supply and demand will dictate how much he lets his product go for. Aged units, colors, trim levels, regional variances, etc... they all plays into the price.
 
You stated that you bought a few other vehicles at invoice, and since most manufacturers have holdback and a regional ad fee, you paid these and just didn't know it. Most hard copy invoices from the manufacturer don't itemize the fees - they're simply built into the invoice, just like you see here on Edmunds. The fees you saw on the vehicle inquiry report were itemized, but they tally up to the total invoice price the dealer was billed. Toyota can charge whatever they want for their products, and they did just that, and it's not a crime for a franchised dealer to pass on their costs to you - the consumer. This is where properly preparing yourself to make a purchase comes into play.
 
As for financing, when Toyota offers 0% or whatever special rate, in most cases, if a consumer is Tier 1 and above ( 700 FICO or higher) and they opt for that financing, they get it - nothing shady about it. What research have you done that proves otherwise? A dealer can't mark-up special financing, in fact, they may have to pay into it to help subsidize the low rate since it's usually well below current rates. In most cases, when a rebate is available in lieu of the special financing, and a customer opts for the financing, the money that would be used towards the rebate is typically shifted to subsidize the low rate. The only thing that might make a customer balk is a possible pre-payment penalty. TFS has no pre-payment penalty after 3 months, but what's shady about that? That's up to the lender, not the dealer.
 
In regards to the products/services a finance manager tries to sell you, it's not that hard to just say "no thank you" and move on. You can't take it personally if they mope (and who really cares anyway), and if they make you feel guilty, in essence, they've done their job.
#529 of 754
Re: Toyota's -0-% Financing [ocautoseeker] by justbrowse
Apr 09, 2008 (8:03 pm)
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Replying to: ocautoseeker (Apr 08, 2008 10:33 pm)

Let me back up to the beginning ....for any manufactured product, if its computers, software, manufacturered cars or any finished goods (wigets), manufactured in the U.S. or anywhere in the world for that matter, has the same accounting standards (GAAP) or methodogy to compute the total cost of a manufactured product or wiget . "Total Cost "of a manufactured product consists of 3 components : direct costs, indirect costs, and overhead= Total Costs of that manufactured product. This product or finished good is then sold to the retailer; in this case, the auto dealership. The auto dealership purchases the car from the manufactured as a complete unit. The actual price paid or total cost of A "car" is less than the posted Edmunds or Kelly Blue Book "dealer invoice sheet". The reality is that the so called "dealer invoice" is a reference standard for the consumer. This "standard cost sheet " is just a "reference sheet"; the so called "dealer invoice cost" that everyone sees listed on the internet is NOT the true and accurate cost reported to the EU (European Union for value added tax) nor the SEC nor posted or used in Generally Accepted Audited Financial Statements.For the accounting of retail dealerships in the U.S., GAAP or general accepted accounting procedures are used to compute profit or loss for each dealership. The accounting for retail dealerships are no different than the accounting for Walmart or Target or any retailer.
 
In the world of accounting for auto dealerships, costs paid and incurred by the retailer for such costs as marketing (advertising), bank financing (interest expense), salaries, rent, utilities are considered selling and overhead costs. In the real world, these costs paid or incurred by the retailer are not passed on to the consumer. The retailer, Walmart, does not charge the consumer for an additional mark up or "mandatory fees" in addition to the sale price of an item listed in sales ad, except for local sales tax (a true mandatory fee) or Oregon doesn't charge sales tax.
The MSRP is a suggested retail price. It is not mandated by the manufactured; it is only suggested. The so called "dealer's invoice" is just a reference to a standard cost of a finished item; it is definitely not used in financial or tax accounting that is reported to the SEC or IRS or EU.
In purchasing a car, the consumer negoitates A "price" that his willing to pay. He doesn't want to be nickled and dime; average "Joe" just wants "one -final -negotiated -price. " In the world of negoitations, one will often hear, "tax, license, complete" for 1-price. NOT,"or by the way I have to add marketing, interest, delivery to your final negotiated price.
According to all the auto brochures, "dealerships MAY include an advertising fee on top of the MSRP." Who pays MSRP? the dealer MAY ,not must, not will ...
Getting back to your comments. When a consumer pays in addition to his final negoiated price; he expects Tax, License and DMV fees. Not what the dealership demands that he pays (mandatory fees) in addition to. In the regulated world of the Federal Trade Commission for consumers, the fair market value of a product is determine between a willing buyer and a willing seller, NOT in addition to! That was my point. In my previous comments, I should have preface that I was coming from the world of accounting for tax and SEC.
Your points are well addressed in your comments. I am coming from a consumer and tax accountant. Have a great day!
#530 of 754
Re: Toyota's -0-% Financing [justbrowse] by ocautoseeker
Apr 09, 2008 (11:21 pm)
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Replying to: justbrowse (Apr 09, 2008 8:03 pm)

Going back to your original arguement. When you asked for invoice, what price did you expect? Did you check Edmunds or KBB? If you did, you would have seen that their selling price only differed by the amount of the ad fee. Plus, the fact that you drove quite a ways to see this vehicle, they really had no incentive to give you the best price. A local dealer at least has a ray of hope of you coming back for service and parts.
 
Once again... Invoice is not cost, and I never said it was. For example, let's say you agree on a price $500 over dealer invoice for a Tundra, hopefully by now you realize that you didn't pay $500 profit. If you get a deal at $500 over (invoice less holdback and wfr), you still didn't pay a $500 profit. A dealer's profit margin involves a lot more than just what is paid for the vehicle and quite frankly, it's really not the customer's business. The sales staff isn't even aware of what the true dead cost is, nor should they. The customer should not be in the business of concerning him/herself with the financials of the dealership.
 
Look, if the dealer started writing in a bunch of extraneous fees on your purchase order, then you'd have every right to question them, but on a true invoice from a manufacturer, those fees were paid, whether the customer wants to believe it or not. They are not "nickel & dime" fees. Holdback was paid upfront by the dealer (as part of the invoice), and yes, this money is refunded back to them, typically quarterly, as is the wfr, but they typically go right back into overhead expenses. The TDA was paid to the regional distributor and is never refunded (at least for Toyota).
 
There is no doubt that the automotive industry has created a life-long negative stigma. It sucks, but it's the nature of the business. As a consumer myself, I may have a leg up as I worked in the business and currently still consult. However, as an independent consultant, I have zero allegiance to any dealer or the slimy tricks they may pull. This is why I post on this board - to help people, not to flash around my knowledge.
 
Like I said, a consumer can offer anything he wants, but you let your emotions get the best of you because you simply had no clue that those fees were part of the invoice. And in regards to the advertisnig fee, if you think that products you buy at a retail store don't have that cost built in to their product, you're nuts. Besides, buying a truck is not the same as buying a TV from Walmart - nobody at Walmart has the authority to field a price offer from a customer. If a TV is on sale for $799, you don't walk in and say you'll give them $500 for it. You'd get laughed out of the store. Needless to say, shopping for a car is not to be compared with shopping for "other" retail items. It's a completely different way of buying.
 
You are correct about the invoice being an arbitrary number though. It simply allows you to compare dealer A to dealer B. If you know what people are paying for this vehicle and you got a dealer to give it too you, I still don't see what all the fuss is about. If you don't want to pay the the holdback, financial reserve, and the ad fee - fine, offer them $2k below invoice. If they say yes, you've got an exceptional deal, if they say no - well, then you'll know that they're not as desperate as everything thinks.
 
Despite what people are saying about high fuel prices, demand still varies in the truck market. For example, a Crew Maxx 5.7L is not nearly as distressed as a 4.7L Double Cab. Therefore, $1000 below invoice on the DC could probably be had all day long, whereas with a CM, they may not take anything less than invoice.
 
BTW... I notice you live in Salinas, I have a fantastic Fleet contact at one of the Toyota dealerships in the bay area. If you give me the specs and color of what type of truck you're looking for, I'd be happy to set you up, or get you a quote at the very least. And no, I do not work for him or recieve a referral fee. He's just an honest, professional straight shooter who will tell you what he can and can't do.
 
Depsite what you might think, I want you to get a truck, and I want you to get a great deal. But understand, no matter what Toyota dealership you go to, when you ask to see the invoice (on their computer), they will all have the same items the first dealer showed you. Why? Because they are costs billed from the manufacturer - simple as that. You just happened to see them in itemized form. Had they of shown you a hard copy, the price would have been exactly the same and you would have had no idea that they were included.
#531 of 754
Re: Toyota's -0-% Financing [ocautoseeker] by justbrowse
Apr 10, 2008 (4:51 am)
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Replying to: ocautoseeker (Apr 09, 2008 11:21 pm)

From a consumer, I expected to receive a competitve and fair price. For the average consumer, the Edmunds or KBB "dealer's invoice" is my reference for a fair and determinable (fair market price), not MSRP or what a dealership or retailer what's to sell. Dealership bread and butter profits comes from service, not from sales. The gross margins does not support the business. Agreed, the fixed and variable costs are built into the product or car or computer or any manufactured item. The dealership is a retailer; he doesn't manufacture any wigets; his job is to move the inventory at A "price". The retailer will incurred and pay selling costs, ie floor interest, advertising, salaries. The dealership does not "directly" pass these selling costs to the consumer; he adds a mark up to the (paid price of the manufactured item) to arrive at his "selling price." He may or will at times sell the car or truck above, at, or below his actual cost to "move the inventory." All retailers repond to the marketplace: demand vs supply. My initial point as a consumer is that at the "time of closing or signing", I don't want to be "nickled and dimed" by A "salesman" for so called "mandatory fees". The only mandatory fees are state and local taxes, NOT, some "marketing ploy" or "sales practice" to get the consumer to pay added costs (in this case-profit). Granted, there are additional fees or costs that the manufactured invoices to the retailer or the dealer incurs additional "bank flooring costs" or "inventory costs." From an accounting and tax perspective for "financial statements purposes" to the owners, shareholders, SEC or the IRS or Franchise Tax Board, they are accounted for as part of Cost of Sales and Selling Costs.
The average consumer does not have direct access to the Dealership's books and records. The financial or cost accountants, internal and outside auditors have this knowledge. After all , we're paid to follow the cash.
From my perspective as a consumer and accountant, I refuse to participate in the "marketing or sales tactics" used in the "closing game of the sale." The auto retail industry and the timeshare industry use the same selling and marketing tactics to "close the sale." They're job is to SELL; they have to eat. I, as a consumer, chose to participate or walk to another dealer. In my case, I am going to purchase the truck from Toyota USA. Knowledge is key to the consumer, especially when you examine numbers for a living and report these numbers to the SEC, IRS, State Franchise Tax Board, and the shareholder or dealership owners.
My main point in all our discussions is the "marketing and sales game" used at the time of closing A "sale". The auto retail industry deserves the stigma as being "unethical" in using these marketing/closing tactics:
-0-% or low interest financing, free this or free that-TO get you into the door. Timeshare selling 101.
Your observations as a consultant to the industry are well taken. I am just coming from debits and credits and legal.

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