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Lincoln Zephyr/MKZ

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What is this discussion about? Lincoln Zephyr, Lincoln MKZ, Sedan

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#41 of 2865 by ANT14 Apr 10, 2004 (9:47 am)
Ok thanks
#42 of 2865 What is the Zephyr and where does it fit.. by pearl Apr 10, 2004 (6:46 pm)
given the LS? I have one of the earliest production BMW E39s (97 528i, 5spd) which has 105K on the clock, looks and runs beautifully, which I had hoped to trade on a new E60, until Chris Bangle destroyed BMW's styling. If I decide to trade just to get a newer car, I am looking at the six month period from about Sept 04-Mar 05 as the window during which many very intriguing cars will be released (STS, M45, GS, A6, RL, etc). Now the Zephyr pops up as an '06 launch. Great, except that, compared to the others listed above, it has FWD and the lame Ford 3.0 V6. Right off the bat, I sense a loser. Sure, some will buy - and I will look/drive - but it seems to me that Ford has confused their low end Lincoln market by adding the Zephyr in essentially a competing mode with the V6 LS??? I wish Ford well, but do not think that the Zephyr is sufficiently differentiated from the LS to get potential customers to understand the difference. Anyone stopping in another brand's showroom may not even bother visiting their Lincoln dealership.
#43 of 2865 by setzer Apr 10, 2004 (7:45 pm)
Lincoln just needs to shape up it's LS and then it will have a line-up of real winners.
#44 of 2865 by ANT14 Apr 10, 2004 (9:08 pm)
The Zephyr is not competeing against the STS, GS, RL, etc. It's an entry level luxury vehicle, so your looking at the Lexus Es330 as an example. And just as what the ES330 is to Lexus (a glorified Camry), the Zephyr will be a glorified midsize "F" named vehicle formally known as Futura.   The LS will be going a bit up, and your probably going to see more LS V8's being sold, than the V6, while the V6 is placed into the Zephyr.   Some key points over most competitors, it'll have a 6 Speed automatic, AND Available AWD after introduction. And the platform itself is much more fun to drive than any Camry/ES330.   The Zephyr doesn't need V8 option, since those seeking more power can upgrade to an LS. Same aspect with the ES330, where some can up into the GS-series.   The interior will be very luxurious (in material/quality) over numerous other's.
#45 of 2865 by buckwheat Apr 11, 2004 (6:14 am)
Speaking of the V-6, the LS an undeniably larger car that has at present a V6 that is 232Hp & 220lbs of torque. The Zephyr starts its career using the Duratec-30 having 200Hp & 200lbs of torque. While these numbers will change with the near 20 month away Duratec-35 it is not unreasonable to conclude that an upgrade engine will occur for the LS and therefore continuing discernible differences between models.
#46 of 2865 by ANT14 Apr 11, 2004 (8:06 pm)
The Zephyr will be getting a higher output version of the 3.0L, so your probably looking at 220+HP.
#47 of 2865 by revdrluv May 07, 2004 (7:37 pm)
Gorgeous design, I find myself continually re-reading the write ups to make sure it is really a Lincoln. I would actually buy this one. Unfortunately I think it will take much more then this to shake the stodgy boca retirement community image they have.
#48 of 2865 by theo2709 May 08, 2004 (7:15 am)
I'm worried that this car will lose much of its luster with smaller wheels, a different bumper, and toned-down interior. Lincoln really needs cash and sales right now.
#49 of 2865 Lincoln by exalteddragon1 May 08, 2004 (12:10 pm)
The Zephyr is great, but here is the porblem as i see it, this could be off but i would appreciate some input as if FOrd dies the govt could turn to us for tax revenue... Ford has too many brands that compete with one another (like GM in 50 - 60 or 70's) for example: Jaguar, Volvo, Lincoln, Landrover (did i miss any) meybe Mercury but nah. What happenns is every brand needs its own commercals and image, this costs money. Diamler has 1 heavy hitter in these segments (MB) GM has Cadillac, VW has audi and we all know BMW. I believe this is the reason (or one of the reasons) why when Ford is introducing a new car with 200 hp (the Zephyr) to compete against an established vehicle that now has 330hp (Es330), with toyota about to put a new engine into its new avalon at 3.5L with 270 hp, fords new 3.5L will have 245 from what i gather at media.ford.com and other sources. Hell, they had an Aviator on display with a 240hp V6! Thats a honda accord output rating, on a Lincoln?! Ford needs to consolidate, lower costs (get rid of UAW or move out of the country entirely, since honda and toyota USA aren't afiliated with UAW and the catastrophic heath care / retirement costs that come with such relations) and mount an offensive. Guys, why do you think toyota's stock is in the upper 60's (69 dollars as of last friday) while ford is in the teens (about 15 dollars)?!   Its more than the Zephyr. Ford needs to compete, hell, at least GM is trying.
#50 of 2865 by carlisimo May 08, 2004 (1:16 pm)
The ES330 has 225hp... the 330 refers to a 3.3L engine.   I know a few people who'll probably love the Zephyr. Its competitors are moving towards a different kind of styling, and the Zephyr will fill the (conservative) void.

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