Last post on Dec 04, 2013 at 7:12 AM
You are in the Lincoln Zephyr/MKZ
What is this discussion about?
Lincoln Zephyr, Lincoln MKZ, Sedan
#1464 of 3084 Re: MKZ interior [buckwheat]
Jul 01, 2006 (4:36 pm)
It may have won accolades from some quarters, but anything Lincoln can do to stand out or lead will be even better. The current interior is a great improvement over what had been offered in American designs, but it still doesn't have the refinement of Audi or the coming S80 Volvo or even the 2007 ES350.
As I was driving by the Lincoln store today, the line of Zephyrs at a quick glance looked like Fusions with a Lincoln front end. CTS Caddys certainly don't look like gussied up Malibus. So jazz up that interior and try to hang in there until Lincoln has enough money to make Lincolns look like Lincolns again.
Jul 01, 2006 (4:38 pm)
While dates are always subject to change, today is reportedly the last day of Zephyr 2006 model year production. 2007 model year MKZ production reportedly commences on 9/4/06..
Jul 02, 2006 (10:27 pm)
I would hope not, since Malibus and CTS are totally different vehicles in different platforms.
#1467 of 3084 Re: Gregg [ANT14]
Jul 03, 2006 (4:24 am)
I would hope not, since Malibus and CTS are totally different vehicles in different platforms. My point exactly.
#1468 of 3084 Where are the Zephyrs?
Jul 06, 2006 (10:48 am)
Introduced only last autumn, Lincoln's dealers sold only 4895 Zephyrs through the beginning of February.
No wonder you do not see them on the road.
#1470 of 3084 Re: Where are the Zephyrs? [bigt]
Jul 06, 2006 (12:45 pm)
They sold 2,264 in June and have sold 15,672 YTD. Lincoln sold 50K LS's every year for the first 2 years and you'd hardly ever see one on the road. They sell over 30K camrys every month and I've only seen a few new ones. It takes a LOT of cars to see them frequently on the road.
#1471 of 3084 Re: Where are the Zephyrs? [akirby]
Jul 06, 2006 (12:56 pm)
Thanks, where do you get these actual sales figures from?
#1473 of 3084 Re: Where are the Zephyrs? [akirby]
Jul 07, 2006 (4:37 am)
It's too bad the Zephyr does not have more production. I don't think it has the drawing power that the LS had at introduction, but I think it would not take much effort for Lincoln to sell more than half as many Zephyrs as they did LS's initially.
Sales of the MKZ will be very tellng regarding Lincoln's fate. 50,000 a year is good, but not a high figure. That is the projection for the MKS, and that is lower than Lincoln would like for a "volune" seller.