Last post on Dec 08, 2013 at 5:51 AM
You are in the Prices Paid - Buying & Leasing Experiences
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Mazda MAZDA3, Hatchback, Sedan
#4860 of 5141 2012 Mazda3 S Grand Touring Sedan
May 06, 2012 (1:57 pm)
I would like some input on where I should begin as to negotiating on a new Mazda3. I am looking at a 2012 Mazda3 S Grand Touring 6-speed manual. The MSRP is $25,095. The dealer has it on "special" for $23,995. Edmunds TMV is $23,941, basically spitting distance of the special price. My question is, how likely will the dealer be to drop the price another $500 since I currently own a 2008 Mazda3 and there is a loyalty incentive? After reading the fine print on the loyalty, it says that dealers have the right to refuse to combine it with "private" offers. Invoice is $23,442 and I would like to get as close to that number as possible. This is my first Mazda purchase on my own, however my family has purchased 3 Mazdas from the dealership with the vehicle I want. Think I have much wiggle room as for price?
Also, are there any other incentives currently out there? I plan to take advantage of the 0.9% financing for 36 months as well as trade in my current 2008 Mazda3 S Sport with 70,000 miles.
I live in the DFW area but the dealer is in East Texas. I have looked for similar vehicles in the DFW area but no manual GT sedans are out there.
Any help is appreciated!
#4861 of 5141 Re: 2012 Mazda3 S Grand Touring Sedan [crw7096]
May 06, 2012 (9:18 pm)
2012 Mazda3 s Grand Touring 4-door - $25,095
Here are the price quotes from three reputable sites-
KBB- $23,067 Fair Purchase Price (includes $500 Loyalty)
TrueCar.com- $22,534 Target Price (includes $500 Loyalty)
Edmunds TMV- $23,441 with $500 Loyalty Cash
I searched for all the cars meeting your specs within a 250-mile radius of Dallas, TX and, as you've already realized, they are few and far between!
What color(s) are you considering? Dolphin Gray is your best bet with three different dealers to choose from; I also found one each of Velocity Red, Liquid Silver, and Indigo Lights. All have Black interior except the Indigo.
There are also three in the San Antonio area- one each- Dolphin Gray, Graphite and Liquid Silver.
If I were you, I would request a quote on every single car that meets my specs (all the Dolphin Gray ones, for instance....or Dolphin Gray and Liquid Silver, if you'll take either). Request that they respond by email so you'll have a hard copy of every quote.
At $23,495 ($23,995 minus $500 Loyalty Cash), it wouldn't be a bad deal...but I think you can get it down to at least $23,000. If you run across ANY Mazda dealer who refuses to apply the $500 Loyalty Incentive, turn and walk back out the door!!! No EXCEPTIONS!!! Tell them to kiss your ss...or get me on the phone and I'll be more than happy to verbally eviscerate them for you!!!
You also need to make sure you're getting as fair deal on your trade-in! So many people will haggle to the death to save $3000 off sticker price, only to get screwed out of $2000 on their trade-in! Check KBB.com and Edmunds to determine what yours is worth. Print out those valuations and take them to the dealer if they are offering you significantly less- ask them to explain! If you have a Carmax or similar nearby, drop in and find out how much they will pay for your trade-in, just for perspective if nothing else.
If you qualify for the 0.9% APR for 36 months, DEFINITELY take advantage of it! That will save you thousands over a regular APR loan.
Finally, DON'T let your guard down after you have finished negotiating the purchase price and/or trade-in amount. The last stop will be the in the Finance Office and they are the sneakiest SOBs of all! They'll try to add extras you don't want or need (rust proofing, fabric protection, VIN etching, just to name a few) and they will also push Extended Warranties very strongly- just say NO! They only push these items because they are HUGELY PROFITABLE- and often not worth the paper they're written on for the buyer!
Good luck, let me know how it goes and if you have any questions, don't hesitate to ask!
#4862 of 5141 2012 Mazada 3 Touring
May 07, 2012 (5:39 pm)
what is the lowest price some of you think that i could get a 2012 i-touring 4dr sedan for with incentives (if any), 1st time buyer with no trade in. will travel tri-state in NJ, southeast PA and DE area.
#4863 of 5141 Re: my buying experience [steveaspesi]
May 08, 2012 (11:02 am)
I had bought the car when I posted that last message. The costco discount here is $500. I feel like I got a great deal. Not to mention the blue book on my mustange was between 5,300 and 6,000 and I got 6,200. Other dealerships were only going to give me between 3,800 and 4,200. It's all numbers, maybe I didn't get as much discounted on the new car, but I made up for it on the trade in. I am very happy with the deal. I also got 0.9 financing for 3 years but I only owe 5,000 so will try to pay it off this year.
#4864 of 5141 Re: 2012 Mazda3 S Grand Touring Sedan [igozoomzoom]
May 10, 2012 (11:59 am)
I ended up getting the Velocity Red Mazda3 S Grand Touring 6MT with Tech Package yesterday. I printed out the other dealers offers as well as my trade valuation. It wasn't really difficult to get them to match that deal once they knew that I would buy from someone else if they couldn't do the price.
MSRP - $25,095.
Discount - $2,434
Selling Price - $22,661
Trade - $9,500
TOTAL - $13,161 + TTL
Overall pleased with the deal and love the car.
#4865 of 5141 Re: 2012 Mazada 3 Touring [perma88]
May 13, 2012 (3:29 am)
Having just bought this same trim level, I believe the best price is right around $19k (sticker of $20,400). This does not reflect the loyalty or military incentives as I did not qualify. If you get quoted a price much lower than $19k I believe you should expect dealers to make up the difference with bogus fees and prep charges. I live in PA and my best out the door price was $20,300. It is irritating to have a dealer quote some low price and then work it up to the same number as another dealer that was more upfront.
#4866 of 5141 good deal?
May 15, 2012 (9:02 pm)
a dealer asking for 20k (including TTL) for a 2012 Skyactiv Mazda 3 i Touring 5d Hatch AT. Good deal? or can i do better and keep looking?
#4867 of 5141 Re: good deal? [ialtqq]
May 15, 2012 (10:26 pm)
Bad deal. Invoice is $19,600. I'm in the Bay Area and paid $18,100 for iTouring AT hatchback during the 1st week of April. Got to pick any color I wanted too.
#4868 of 5141 Re: good deal? [farkle0079]
May 16, 2012 (1:48 pm)
You got out the door for $18,100? That means they sold you the car for around $17,000 plus TTL...that would be $2600 under invoice. Did you have a trade?
#4869 of 5141 Re: good deal? [farkle0079]
May 16, 2012 (1:49 pm)
...or did you qualify for loyalty or military incentives?