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Mazda3 Prices Paid and Buying Experience
3644 messages, Last post on Aug 21, 2008 at 2:42 PM
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Here is an excerpt of an interesting study that showed among other things that Mazda dealers scored significantly below average in the sales experience. While 73 percent of new-vehicle buyers purchased their vehicle with the exact features they wanted, 11 percent said they ended up paying for features they didn’t want. Buyers who are not able to equip their new vehicle exactly the way they want shop more dealers and spend more time at the dealer ... This extra time spent lowers overall satisfaction compared to consumers who find a vehicle equipped exactly how they wanted. “Whether buyers end up sacrificing a preferred color or paying for options they didn’t necessarily want, having to settle for a vehicle that is not equipped as expected not only affects satisfaction with the vehicle itself, but also affects customer satisfaction with the overall sales experience,” said Steve Witten, executive director of automotive retail at J.D. Power ... manufacturers have to come up with more effective solutions for matching buyer expectations.” Satisfaction also falls significantly when the amount of time spent at the dealership exceeds one hour. Customer satisfaction drops by 59 index points when comparing customers who spend one hour or less at the dealership to those who spend two or three hours. The average consumer spends approximately three hours at the dealership when purchasing their vehicle, and more than 15 percent of consumers spend four hours or more. “Dissatisfaction with the amount of time spent on the sales process is mostly attributed to the negotiation process ... Dealerships should ... cut down the number of personnel a customer must deal with ... because satisfaction with the sales experience heavily impacts the likelihood of the customer using the same dealership for vehicle maintenance service ” http://www.jdpower.com/news/releases/pressrelease.asp?ID=2005227 |
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Replying to: rosenatti (Nov 18, 2005 2:09 pm) |
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Replying to: watfallet (Nov 17, 2005 12:47 pm) P.S. What number are you calling to get these periodic updates? |
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Replying to: rosenatti (Nov 18, 2005 2:07 pm) I am paying S plan pricing (invoice) and using a zoom zoom coupon. My main concern is getting the vehicle before the end of the year as the coupon expires. The dealer assures me vehicle should be in on time and will do paper work ahead so that I can use the coupon. The dealer has been very good to work with. |
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I purchase my Mazda 3GT on October 8 and sent the paperwork in to Mazda a few days later. No rebate yet. I called Mazda and was told it is now taking 8 weeks to process the rebate. This is a Mazda rebate - not a Gerber rebate (but dont know if that makes any difference). I was told to wait 3 more weeks. Also I test drove a Mazda 3 before I purchased one and was supposed to get a coupon for $25(?) at Best Buy and have not received that yet either. Has anyone received their Best Buy coupon yet? Despite this, I am really really happy with this car. I know there is another guy who went from Protege5 to the Mazda3 and raved about how much better the 3 is. I agree with him - the 3 is much more refined and still tons of fun to drive. The torque at low rpm's is real sweet. |
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Have any of you used the "s plan" pricing? My friend got it for me and he gave me pricing info for 05's; are '06's available?
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Replying to: nim13 (Nov 21, 2005 11:45 am) |
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| make sure you have a valid PIN number...s-plan numbers are generally not transferable to a 'friend' | |
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Replying to: reichowjr (Nov 07, 2005 9:45 am) |
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Replying to: watfallet (Nov 17, 2005 12:47 pm)
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