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Prices Paid: Buying & Leasing Experiences Mazda3 Prices Paid and Buying Experience
3654 messages, Last post on Sep 04, 2008 at 7:37 AM
You are in the Prices Paid: Buying & Leasing Experiences Forum. Your Hosts are car_man & kyfdx
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Replying to: audia8q (Jul 28, 2005 4:17 pm) And thank you for your input on these boards...I've been reading you for a long time. |
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OK - lets do some math. First a 1% sample size is very large - more than enough to have a high level of statistical confidence in the result. But lets not make this any harder than we need to - lets just do some 5th grade algebra! If I take a Mazda3 S with auto tranny, ABS & the sport package the MSRP is $19,365, invoice is $18,016 and the Edmunds TMV is $18,658 (for HARTFORD CT BTW) Could pick any options the result will be about the same. Let X = amount paid by average buyer that did not pay MSRP So then: $19,365* 70% + 30%X = $18,658 X= $17,008.33!!!! So in order for 7 out of 10 to have paid MSRP 3 out of 10 of buyers would have had to pay an average of about $1,008 UNDER INVOICE. I don't care what anyone says - no way 7 of 10 people pay MSRP for a Mazda3 - because there is no way the other 30% paid $1K under invoice. Because if all of the Edmunds posters are so darn smart and such great car buyers and so proud to BRAG about how great of a deal they got - then why don't any - thats right any of them claim to have paid that much under invoice? BTW the Edmunds TMV for this car is $18,441 in Texas - $217 less than CT. |
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Well, 1% is a large enough sample *if the sample is random*. But I think the point is that Edmunds users (more specifically, posters) are not a random sample; they comprise a small group of people who are at least knowledgeable enough to do research on the internet and find out what the invoice price is. (Of course, realistically Edmunds posters make up much much less than 1% of car buyers, as far as that goes). However, I do think that you are right that not many people are now paying MSRP for Mazda3's. I bought my 5 door (AT, ABS/SAB/SAC) at the end of June. Basically, after cross shopping several cars, I decided on the 3 and asked for dealer quotes from Edmunds. I only received one real quote, but I took it with me to the dealer I'd been working with and asked if he could match it. He did and I bought the car from him. FWIW, there did seem to be several 3s on the lot; I suspect that the GM employee pricing (and now the Ford employee pricing) has cut into Mazda sales...at least where I live. |
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I am in San Diego too and am thinking of the Mazda 3 hatch. Can you tell me which dealer gave you the best deal? I am seriously considering John Hine because they have on their lot quite a few of what I am looking for: 5 spd, airbag + ABS package and the sunroof + CD pkg. I am looking to offer about $2500 below retail (plus TTL). Thx.
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Replying to: z71bill (Jul 28, 2005 1:29 pm) Edmunds forum participants are not representative of buyers as a whole. Most buyers have never even heard of Edmunds. |
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I wondered about the random selection thing myself - for about 3 seconds - then thought why make it so hard - its been a few years since I did any quantitative analysis! That is why I fell back on the 5th grade algebra. Which is pretty hard to disagree with don't you think? You could make the case that Edmunds posters are not a random sample - because they are not! But I also think that if you looked at the important factors that would differentiate the amount paid by different buyers you could make a good case that Edmunds posters would be a VALID sample - even though they are not randomly selected. Using a random sample - although better - is hard to do in these situations - outside of the class room anyway. Just a guess - but I don't think you would find a statistical difference between Edmunds posters (to the Mazda3 board) and a random sample of Mazda3 buyers in things like - age, income, education, intelligence, negotiation skills - even internet access - an obvious possible major factor may not even be that great - since being a car nut (posting on Edmunds) and using the net most likely are not positively correlated. In other words - many people have access to the net & know how to use it that don't post on Edmunds. If this was 1980 then I would agree - not may people could look up things like invoice price - on the net - but what % of Mazda3 buyers have internet access and know how to do a search now? I would think most do. |
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My does it matter if a buyer has ever heard of EDMUNDS? -if you are trying to say - if you read & post on Edmunds you are going to be able to get the best (or a real good) price - I may agree with you on that. Seems right. But the flaw then is how do you explain away the FACT that if 7 of 10 are paying MSRP - then the other 3 must be about $1,000 under invoice - yet no posts are claiming getting prices that low. The only logical explanation is - you guessed it 7 out of 10 buyers are not paying MSRP. |
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... belongs somewhere in the Town Hall where dealers and customers can duke it out? Does such a discussion exist, Karen? Frankly I'm getting a little tired of this duel between the Mr. Subjective and Mr. Objective. It's getting nowhere, verrrrry slowly. Meade
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Replying to: mdaffron (Jul 29, 2005 4:42 am) kirstie_h Roving Host Host, Future Vehicles & Smart Shopper discussions |
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Although boring to some (ok most - maybe all!) I though that these posts were part of a pricing discussion about the Mazsda3. First someone claims that 7/10 pay MSRP for the Mazda3 - then someone else proves that is not reality. Even used Edmunds own PRICING data on the Mazda3. BTW the P in MSRP does stand for price.
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