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Toyota RAV4 Prices Paid and Buying Experience

3153 messages,  Last post on Dec 08, 2009 at 11:31 PM

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What is this discussion about? Toyota RAV4, SUV


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#2709 of 3153
2009 RAV, base, 4X4 by rengaw
Mar 10, 2009 (10:27 pm)
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I purchased the above RAV with the addition of all weather mats, mudguards, and the L4 base pkg. I got it for $22,000 (this price includes $500 rebate) plus taxes and fees. I bought at Magic Toyota in Edmonds, WA. Rogers Toyota in Lewiston, ID gave me the best deal which Magic Toyota matched. I went with Magic because it was closer but Rogers would have been my dealership of choice if they had been closer.
 
What I found really odd was that the invoice prices I was shown at several dealers for the same exact RAV would vary a few hundred dollars. But then again, as I was looking through the RAV's for sale by Fitzmall, the very same vehicles with the exact equipment showed a $350 difference. Of course, when I dealer purchases a vehicle there may be different incentives in place which would account for the differences in invoice.
 
Two dealers said they would meet my price but when we actually got down to talk turkey they went hundreds of dollars higher than what they had told me on the phone. So I walked.
#2710 of 3153
Re: 2009 RAV, base, 4X4 [rengaw] by magoon
Mar 11, 2009 (8:30 am)
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Replying to: rengaw (Mar 10, 2009 10:27 pm)

What I found really odd was that the invoice prices I was shown at several dealers for the same exact RAV would vary a few hundred dollars.
 
I found the same thing with the RAV4 Sport V6.........typically by approx $200. I think it has to do with build date and that Toyota increased the invoice but not the MSRP. That said, I just purchased one at $200 over invoice ($300 under after the rebate) and the dealer paid pretty aggressively on my trade.
#2711 of 3153
Re: 2009 RAV, base, 4X4 [rengaw] by ravanip
Mar 11, 2009 (9:51 am)
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Replying to: rengaw (Mar 10, 2009 10:27 pm)

What do you mean when you say Above RAV4?
Can you please tell us the details.
 
I have 2 questions I wanted to ask and sorry if it is already discussed.
 
1. 4-Cyl. Vs V6.. What should decide which one to select?
(V6 is almost 2K more)
 
2. AWD Vs FWD again what should be the deciding factor?
(I am in Maryland if that is one of the criteria)
 
I know ppl here are smart and they can give reasons that will help me make my decision.
 
Thanks
#2712 of 3153
Re: 2009 RAV, base, 4X4 [ravanip] by kkrtrek
Mar 11, 2009 (10:25 am)
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Replying to: ravanip (Mar 11, 2009 9:51 am)

There is a separate thread on the I4 vs. V-6. You should look at that. In addition, here are my thoughts after driving the (new, 2009) I4 for two months.
 
The I4 is more than sufficient for anything we need, and the engine and transmission seem very nicely matched. My recommendation would be to consider the V6 if you want to drive your RAV like a sports car or if you are doing almost exclusively high-speed freeway driving. I find my I4 is up to the freeway driving, but the mileage seems to suffer at high speeds (by which I mean like cruising at 70 or more).
 
I am very happy with my 4-cylinder. I drove the V6 and was not as impressed as I expected to be. That's not a knock on it, it just didn't impress me enough to merit the extra cost and slight dropoff in mileage. Then again, my other car is an Acura TL.
 
We have the AWD, since one of the reasons for the purchase was to feel more secure in driving to winter sports areas like ski resorts and cross-country ski locales. I have no recommendation of the AWD vs the FWD.
#2713 of 3153
Price goes up when demand goes down?? by blueman4
Mar 11, 2009 (10:50 am)
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Replying to: mazda626atx (Mar 07, 2009 12:37 pm)

The laws of economics have been turned on their head. I have been working the SF Bay Area dealers to get a reasonable price on a Rav4 Ltd V6. I was getting very frustrated that my local dealer, Toyota Sunnyvale, refused to consider anything at or below their invoice price (seems like most people here are able to get $200-400 below dealer invoice). I was working with their internet sales dept. Here is what Toyota Sunnyvale wrote when I pressed for a price below their invoice::
 
.... As the economy has slowed all businesses have less opportunities to create revenue. If we're used to having 10 customers a month to cover our overhead and now we're getting 7 we have to charge more per customer just to stay open. If the economy continues to slow the prices will go up, not down. That's just the law of supply and demand. When there is alot of demand you have to be more competitive to play.
 
Uh, price goes up when demand goes down? That is a new one!!
 
I did finally find a dealer, Putnam, in the north bay who agreed to go $500 under invoice for the exact same car. The odd thing is that when I presented Toyota Sunnyvale with the email offer from Putnam to sell at $500 under invoice, Toyota Sunnyvale still refused to budge to anything approaching invoice.
 
So it does pay to shop around.
 
And not shop at Toyota Sunnyvale if you want a good price!
#2714 of 3153
Re: Price goes up when demand goes down?? [blueman4] by kkrtrek
Mar 11, 2009 (11:31 am)
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Replying to: blueman4 (Mar 11, 2009 10:50 am)

The entire process of shopping for my RAV astonished me. It was quite apparent most dealers when faced with the choice of (1.) selling me a RAV that was not going to be sold to anyone else for a $1000 profit or (2.) NOT SELLING me a RAV at a $2500 profit choose (2.). I just don't get it. I think part of it is Toyota arrogance.
 
The dealer I purchased from swapped (or purchased it) from a dealer 10 miles away. The dealer that had the car would not budge from a price that was more than $2000 above what we bought it for. How do they even stay in business? In addition, there were two or three minor options (like cargo net) that were on the car and never showed up in the pricing, so we got them for free. Didn't really want them, but no cost anyway. Sometimes I think the only way the dealers make money is totally in spite of themselves.
#2715 of 3153
Re: Price goes up when demand goes down?? [kkrtrek] by blueman4
Mar 11, 2009 (12:02 pm)
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Replying to: kkrtrek (Mar 11, 2009 11:31 am)

The people at Toyota Sunnyvale really surprised me with their unwillingness to negotiate. In my experience, all good dealers will make a good faith effort to meet (or get close to) another dealer's bona fide price. Luckily, as others reminded me, I can just call around and drive a little more and save a lot of $$. In this case, I saved $800 by driving 25 minutes vs 5 minutes. Worth it.
 
Thanks to those on this forum who reminded me to keep searching until I found a dealer who would deal.
#2716 of 3153
Re: RAV 4 price in Ontario, Canada [terri6] by grandtotal
Mar 11, 2009 (2:17 pm)
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Replying to: terri6 (Mar 10, 2009 7:30 pm)

If you deduct about 7% from the MSRP of the base car and 16% from the MSRP of the option package you will get very close to dealer cost.
 
Don't expect a huge discount on RAV4 though because, believe it or not, sales of RAV4 were up 16% in February over a year ago.
#2717 of 3153
Re: Looking for a good Dealer, price & everything. [natalicious] by ep5
Mar 11, 2009 (2:47 pm)
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Replying to: natalicious (Mar 04, 2009 8:45 pm)

I'd recommend what I bought. A Rav4 V6, 4wd, base model. The car even at sticker price seems to be a good value (i.e. priced near v6 fwd sedans), and of course you won't be paying sticker. I think when I bought my 2007 in 2007 that it was near invoice. The gas mileage is good, about 18-20 mpg city, 27 highway. It has alot of power which makes it fun to drive. I'd recommend the 4 wd. I don't think 4wd is that much more.
Feature wise is good even at the base level. I think it is well built, though the paint does seem to get rock chips easily.
Overall, I don't think it can be beat for the money. The room, the quality, the acceleration and braking at all very good. I do wish the seats and the headrests were more comfortable. I bought the extended warranty, so I'll be driving it 7 yrs, 100K miles.
#2718 of 3153
Re: Price goes up when demand goes down?? [blueman4] by mazda626atx
Mar 11, 2009 (3:46 pm)
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Replying to: blueman4 (Mar 11, 2009 12:02 pm)

I became friendly with a sales manger very near me who would not sell me a car at better than $1000 over invoice. He said he was getting that price , why lower it. When I bought the exact same car for approx $1300 less than he wanted , he said bravo you got a good deal.
 We became friends and he was not that surprsed that I got my car for the price I paid .
 
   I guess that proves that not all dealers are in the same financial position , and some can afford to be more firm in their pricing than others.
     
    The moral of the story is, find the motivated dealer.SHOP SHOP SHOP till there are no dealers left in the area that you are willing to travel to, and DO NOT BE SUPRISED by the difference in price.
 
 In my case the dealer where I bought it ,was only about 25 miles from my house .

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