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Toyota RAV4 Prices Paid and Buying Experience

2253 messages,  Last post on Sep 04, 2008 at 10:52 PM

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What is this discussion about? Toyota RAV4, SUV


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#1903 of 2253
Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [davejoy] by sdc2
Jan 10, 2008 (2:19 pm)
Reply

Replying to: davejoy (Jan 10, 2008 2:09 pm)

I think it is a couple hundred more than yours, but looks like I did get a few more doo-dads than you did on it...but I am waiting for a breakdown of all the costs and options/accessories from my buddy at the fleet dealer and I will pass along more definite details when I get them. Right now all I am working with is what he told me over the phone...
#1904 of 2253
2008 RAV4 4WD 4 Cylind price help by sj72
Jan 10, 2008 (5:19 pm)
Reply
we are looking for a 2008 RAV4 4WD 4 Cylind fro my wife and got some quotes from nearby dealers. The best we got is $23400 OTD, is this price reasonable? Please help give some suggestion about the price. Thanks. We are in virginia.
#1905 of 2253
Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [davejoy] by coollunchbox
Jan 11, 2008 (3:01 am)
Reply

Replying to: davejoy (Jan 09, 2008 5:15 pm)

Dave,
 
Let me shed some light on your second question regarding fees:
 
1. Destination charge.............$685
  • This is a valid fee. Everyone has to pay this.

  •  
    2. TDA (I have no idea)...........$475
  • This is your regional Toyota dealer Association's group advertising fee. Most likely you will have to pay some or all of it. Possibly negotiable.

  •  
    3. Gas ?!?.............................$ 10
  • Every car that I've ever bought had a free full tank of gas before I left the lot. Don't pay for this.

  •  
    4. Holdback..........................$490 and Wlsl. Financial Reserve.....$245
  • Holdback is 2% and Wholesale Financial Reserve is 1% of the MSRP. Toyota's invoice is itemized in such a way that their base invoice is listed lower than the dealer invoice that you see on edmunds and everywhere else. When you add up Toyota's itemized listing (base invoice + holdback + WFR), it should equal exactly the dealer invoice price that you see on the internet.

  •  
    For your case (Base, 4x4, V6), the dealer invoice, as listed on edmunds, is $22325 (without options). On Toyota's invoice, you should see the following:
     
    base invoice = $21590
    Holdback = $490
    WFR = $245
    ---------------------------
    Total dealer invoice = $22325 (this does NOT include destination, TTL and options)
    Walk away if their listed base invoice + holdback + WFR is greater than $22325.
     
    For comparison, I bought my RAV4 in late December (two weeks ago). My fees were:
     
    1) Holdback = $491
    2) WFR = $245
    3) TDA = $330 (this ad fee is regional so yours will vary)
     
    Also, for the optional features that are not really optional. Most RAV4s are shipped with these "options" as standard equipment. You just have to live with it or look for a different car. As for your listed "optional" equipment, the prices as MSRP. Here are the dealer invoices:
     
    1. Cargo Net....................$112
  • I don't know about just cargo mat but Carpet Floor Mats/Cargo Mat invoice is $199(MSRP) and $126.00(invoice)

  •  
    2. Roof Rack...................$220
  • Black Roof Rails & Crossbars invoice is $176.00

  •  
    3. 17" wheels..................$440
  • 17" 5-Spoke Aluminum Alloy Wheels invoice is $352

  •  
    4. Running Lights............$ 40
  • Invoice is $32

  •  
    5. Towing Prep Package..$160
  • Towing Prep Package - V6 3,500lb.

  • Towing Capacity - Includes Upgrade Radiator, Fan Coupling, Alternator, and Pre-Wiring

  • Invoice is $128

  •  
    6. Towing Capacity Pkg...$277
  • I've never heard of this and don't think this is valid. You should understand what is in this package before accepting it.

  •  
    I hope this info helps. Please see my earlier post, #1868, for exactly what I paid for my 08 Sport V6 FWD with "optional" equipments.
    #1906 of 2253
    Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [coollunchbox] by ocer
    Jan 11, 2008 (4:26 pm)
    Reply

    Replying to: coollunchbox (Jan 11, 2008 3:01 am)

    New here and looking for 08 RAV4 4x2 V6, and just got a quote from one dealer $26,250 plus tax/license, another one is $28,400 OTD. Yours is only $26,713 OTD, wow.. how did you do that! Thanks!
    #1907 of 2253
    Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [ocer] by coollunchbox
    Jan 11, 2008 (4:46 pm)
    Reply

    Replying to: ocer (Jan 11, 2008 4:26 pm)

    Ocer,
     
    I bought a couple of weeks ago, Dec 28, so I was able to get a good deal because dealers were trying to meet their goals. Good times to buy are end of the month, end of the quarter and end of the year. I bought at the end of the year which is the best time to buy. Dealers will sell at a loss to meet their quota. Plus, here in San Diego, their are 8 Toyota dealerships within 30 miles.
     
    The best time for you right now is the end of the month. Solicit as many quotes as possible to make it competitive. In my case, the deals were really coming in when I told them I was going to buy in a day or two. I would recommend doing all of the negotiation over phone/email. That way, when you arrive at the dealership, all you should do is test drive the actually car that you will be purchasing and sign the papers. That was my route.
    #1908 of 2253
    Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [coollunchbox] by ocer
    Jan 11, 2008 (5:11 pm)
    Reply

    Replying to: coollunchbox (Jan 11, 2008 4:46 pm)

    Awesome! I will check them out later this month. I was going to get a V6 base, but stick with the Sport after 2nd thought. Thanks again for the insight. What color do you have by the way? I would like to get a silver one.
    #1909 of 2253
    Re: Rav4 2008 Rav4 Base 4x4 6 cyl - Good Deal? Standard Equipment? [ocer] by coollunchbox
    Jan 12, 2008 (1:01 am)
    Reply

    Replying to: ocer (Jan 11, 2008 5:11 pm)

    I got black, although flint mica also looks great. I don't drive it much, just on the weekends. Actually bought it for my wife to drive our 3 year old son around. I was originally going to buy the Base 4cyl model but decided to go with the Sport V6 because I plan on keeping this car for a long while and figured it was worth it. I love the V6 and have no regrets.
     
    Here's some more insight for you. Don't expect the dealers to give you at or below invoice this time of the year. The RAV4s are selling well and dealers really don't have as much of an incentive right now. Your best bet is the end of the month as dealers want to meet or exceed their January numbers from last year. Also, get your finances in order by knowing what your FICO score. Get pre-approval on auto loan rates at your bank, credit union or on the web so that you are not at the mercy of their financing. You can get a great deal on a car only to give it back through financing. I finalized the cost through email/phone, got pre-approved through my credit union, went to the dealership for a test drive and signed the paper works (in and out under an hour). Good luck and let me know how it finally turned out for you.
    #1910 of 2253
    Purchased a RAV4, $23115 MSRP, $21000 final price by ted_rav4
    Jan 12, 2008 (8:02 pm)
    Reply
    '08 RAV4 Base 4x2 4cyl w/ 3rd row seat, Northern Virginia
    Purchasd on the last weekend of 2007
    MSRP $23115 (incl. freight)
    Invoice: $21267
     
    From emailing a few dealer about their best Internet price: $21,500
     
    Then I went to a local dealership. The price they printed out:
    Invoice: $20,840
    Advertising fee: $217
    Holdback: $422 (2%)
    Financing (interest to keep the car on the lot): $276
    Gas: $10
     
    Total: $21765
     
    I was able to knock down the Holdback and Financing. I wasn't really sure about the advertising, but it's definitely not dealer's true cost. So the final
    number is $21,000 including freight, then plus tags, tax, and processing fee ($389).
     
    I think the true cost of dealer is $20840. So they still made a couple hundred dollars profit.
     
    The negotiation didn't take long, because I was able to point out their real cost and I was ready to leave the spot when my expectation was not met.
     
    Good luck
    #1911 of 2253
    Just bought 2008 Rav4 V6 2WD by gianniagogo
    Jan 13, 2008 (12:54 pm)
    Reply
    I got some useful info from these forums, so I'm posting about my purchase yesterday. Got a 2008 Rav4 Base V6 2WD with the factory-installed options that seem to be in all base models on the lots (6 CD changer/MP3, roof rails, tow prep package, cargo net, 50-state emissions, some kind of tire/wheel upgrade, etc.) and no options other than those.
     
    Paid $22,900 for the car (all but tax and title); about $25,000 out the door in CA.
     
    Side note: I cannot believe some of the BS the first dealer I went to tried to pull. First, and always most annoying as a woman, was he kept asking about where my husband was (we had come in together to test drive the day before, but on the negotiating day my husband was working). When I challenged his figures, he pulled up Edmunds online to prove his point and "accidentally" pulled figures for the 4x4 model (then scrolled down so you couldn't see the header on the screen) which, duh, were higher. When I busted him on that and we pulled the model I was looking for, the figures were lower than his. So THEN he decides Edmunds isn't reliable. He also tried to tell me that a listing of the MSRPs for the car and options was the dealer invoice. Hello?!? We also test drove a Highlander and he led us to a parking lot with monster parking spaces (directing us to a specific one that we could drive straight into so it wasn't really parking) so we could see how the car fits nicely in a "standard" parking space. Several times he tried to muddy the waters by doing bizarre comparisons between sets of numbers that had nothing to do with each other. I started to get mad when he repeatedly accused me of going back on a deal even though I had made it explicit several times and from the beginning that I was shopping around for the best price and that I was willing to take the one they had on the lot for $22,300 (up from my initial $22,100 firm offer). I know they are trained and, over the years hone, all these manipulative devices, but it really was maddening! Oh, and his manager was pushing for me to finance even though I said from the beginning that we were paying cash. I'm so glad I didn't buy from him!
    #1912 of 2253
    Re: Just bought 2008 Rav4 V6 2WD [gianniagogo] by sdc2
    Jan 14, 2008 (7:39 am)
    Reply

    Replying to: gianniagogo (Jan 13, 2008 12:54 pm)

    Nicely done...and I'm glad you didn't reward that kind of behavior by buying from him, too.

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