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#2 of 854 Moving to RWD by cadillac1 Jul 01, 2003 (2:00 pm)
Reports buy Bob Lutz at GM state the next Deville will be nemed the DTS. It will be RWD, and "may" be an Mercedes S-Class fighter. Lutz says he never understood why the smaller STS was the top of the line car and not the Deville. But do not fear Liberty, in the same report, they mention they may keep the Deville name around for a vehicle that will be pretty much like todays Deville and will catere towards those who want a big, soft, luxo cruiser.
#3 of 854 Wow! by libertycat Jul 01, 2003 (2:14 pm)
I was right about my DTS name guess!!! OH YEAH! LOL. I agree that the Seville (STS) should be mid-level luxury sport and the Deville (DTS) should be ultra luxury. I doubt they will end up keeping the name and have an old-fashioned car. I can live with a little less room and it is possible to make a sports sedan with LOTS of leather and wood trim.
#4 of 854 DeVille Sales by arenn Jul 01, 2003 (5:26 pm)
Did you see the June sales numbers on the DeVille? Down almost half from last year - only about 4,700 sold. At that rate, it is looking much more attractive for Caddy to nuke it good.   I know the volume hit would be hard to take, but to complete the brand makeover, Cadillac basically has to ditch its existing customer base for the land yatchs. It would definitely hurt volume substantially to replace the DeVille with an S-Class competitor, perhaps even dropped Caddy below the 200,000 barrier. That's ok. A luxury brand shouldn't be about volume.   I would be ok with keeping a DeVille like car except for one thing - imagine the "new Cadillac" customer going to a dealer and seeing acres of DeVilles (just like today in other words). Lots full of land yatchs would be terrible for the brand image Caddy is trying to cultivate. Let Lincoln have that market. The Town Car needs a new sales outlet other than taxicab companies anyway.
#5 of 854 where do u see sales numbers? by libertycat Jul 01, 2003 (7:02 pm)
do u know of a website?
#6 of 854 by a_l_hubcaps Jul 01, 2003 (7:48 pm)
I read the recent long-term test verdict on the 2002 DeVille in Motor Trend. They actually liked it more than I would have expected. There were a few complaints about the ride and the fact that it doesn't quite live up to some of its foreign competition, but overall they seemed to be quite favorably disposed towards it and they felt it was a good value for the money. So maybe the DeVille is not such a relic after all.   -Andrew L
#7 of 854 Press Releases by arenn Jul 01, 2003 (8:10 pm)
libertycat, every month the auto makers issue press releases with their monthly sales by model. You can see them on Yahoo finance or any site. For GM specifically, you can go to media.gm.com. June sales figures are here:   http://media.gm.com/servlet/GatewayServlet?target=http://image.emerald.gm.com/gmnews/viewpressreleasedetail.do?domain=2&docid=893
#8 of 854 by regfootball Jul 01, 2003 (9:06 pm)
maybe CTS is stealing sales from Deville.
#9 of 854 regfootball by libertycat Jul 02, 2003 (5:20 pm)
I doubt it and am sure not one buyer was going to buy a Deville and got a CTS. The Deville is bigger and more luxurious. The CTS is WAY different. Replies to this message: cadillacnh (Jun 24, 2004 11:41 am)
#10 of 854 i never thought it was Andrew by libertycat Jul 02, 2003 (5:21 pm)
It's my favorite sedan at this moment.
#11 of 854 areen by libertycat Jul 03, 2003 (12:22 pm)
Could u please name a site that has sales numbers for every vehicle on the U.S. market. I couldn't find any individual model sales numbers on Yahoo Finance and your GM link didn't work.

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