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Cadillac STS/STS-V: What's New for 2007?

1325 messages,  Last post on Apr 08, 2009 at 7:01 AM

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What is this discussion about? Cadillac STS, Cadillac STS-V, Sedan

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#358 of 1325 by 1487 Feb 25, 2004 (4:33 pm)
The new RL will not measure up to the heavy hitters. It will be the only FWD based AWD car in the segment other than the A6. Besides that V8s do count for something in spite of Honda's arrogance. Why do you think they added a V8 to the A6 three years ago? You need the V8 on this level even if your V6 offers a lot of power. Besides, if the RL's engine is like most Honda high powered V6s it is going come up short in torque.
#359 of 1325 by theo2709 Feb 25, 2004 (7:07 pm)
The new RL sounds like it will compete more with the Deville and S80 than the STS and other RWD V8 competitors.
#360 of 1325 Flagship? by bobbrown1 Mar 02, 2004 (7:07 pm)
I just stopped by my Cadillac dealer Saturday to see if they had any price info on the new STS. He said not yet, but expected it in April after the NY Auto Show Intro. He said he could take orders at that time, with first deliveries possibly as soon as June. An interesting point he made is that Cadillac Division informed dealers that they are re aligning the cars where CTS is entry level, STS is mid-level, and Deville the flagship, at least until an even more upscale line appears a few years down the road (Fleetwood?) He points out that STS will be available with a V6, but not Deville. He also claims Mr. Lutz wants Cadillac to emulate Mercedes where their biggest car is always the flagship car, excluding specialty cars like the SL600 or XLR.
#361 of 1325 That news... by bretaa Mar 04, 2004 (7:14 am)
... is interesting, and somewhat at odds from what I've read in the automotive press. It's often been reported that the STS will become the "New Cadillac" flagship while they aren't 100% sure what to do with the DeVille long term, for now keeping it FWD and, along with the Escalade, focus more on "traditional" American buyers and shift the rest of the line to the "international" A&S. Certainly, if they want the DeVille to be the S-Class of their line, FWD on the older platform won't cut it, but I'm sure (hope?) they know that.   - Bret
#362 of 1325 Why not Call by mbukukanyau Mar 04, 2004 (2:22 pm)
Deville 'Classic' or 'Heritage' and move on to a RWD new platform for the DTS S Class Flagship... by now Cadillac should already be looking at 2006 for an all New DTS V12 Launch if they are serious
#363 of 1325 Got an email today about the new STS by gteach26 Mar 04, 2004 (4:36 pm)
Here's an email I got from Caddi today on the STS:   You asked to receive information about the all-new 2005 Cadillac STS as it becomes available, and your Cadillac Concierge is pleased to provide it for you. You interest is welcome and not surprising. The 2005 STS is, after all, the much-anticipated flagship of the Cadillac line.   Naturally, in creating this new sedan from the ground up, quality and craftsmanship were paramount. To that end, the craftsman who were carefully selected to create the 2005 STS are leaders in their field, recognized for their knowledge, experience, and passion.   Why the best and the brightest? Simply because the 2005 Cadillac STS was designed with the most demanding specifications of any sedan in Cadillac's history. The STS sets a new Cadillac standard with its level of fit and finish, fine-crafted appearance, and overall quality.   No detail was too small for the scrutiny of the Cadillac craftsman. From the appropriateness of the rich wood grains to the softness of the Milan carpets. From lighting performance to gloss levels to the aroma of the available Tuscany leather. From the quality of the available Bose® audio acoustics to the character of the exhaust note.   The overall result, as you'll see at the official unveiling at the New York Auto Show in April, is nothing short of spectacular.   The world awaits the most finely crafted Cadillac sedan we've ever built. And when you see it, touch it, and drive it when it becomes available this fall, we suspect you'll want us to build one for you.
#364 of 1325 Flagship sedan by moof26 Mar 04, 2004 (5:17 pm)
My understanding is that the STS will be the flagship for now, with a larger RWD sedan to come. Details on the large sedan are still fairly sketchy, except that the styling should be based on the 16.   I also believe that the Deville will soldier on relatively unchanged until something like 2009, to appeal to the current Cadillac crowd. I think that is smart, build cars to compete with the best and keep one around for traditional sales.
#366 of 1325 Consumers Reports and the STS... by pearl Mar 09, 2004 (6:28 pm)
just read the CR "2004 Cars" edition for April '04. While the STS obviously is not yet included, the "reliability" marks for Caddies is ugly. CTS gets a solid black circle (poor) as does the Seville and Escalade. The Deville gets a half black circle (worse than average) while the SRX is "too new" to be rated. As for depreciation, all rated Caddies are average to below average. Folks, this is NOT what Cadillac needs to send to the world as the STS is introduced. There is an email from Cadillac earlier in this thread which talks about quality, fit/finish/etc. Like it or not, the Japanese kick our butts in all of these categories, and while a recent survey said that European marques were declining vs. US brands, CR does not reflect that yet, and at minimum, their depreciation levels are MUCH better than U.S. brands. If I am the Cadillac GM and read this report, I would have subordinates in my office the next morning to figure out how to make the next CR report MUCH better. Some of this may trace to "bad" dealers, but ultimately it all comes home to roost at Cadillac's front door. They don't need it, especially as they near the launch of the STS - BMW killer, and neither do those of us who hope to one day be Caddy owners.
#367 of 1325 by theo2709 Mar 09, 2004 (6:51 pm)
Something is very wrong with the CR report. JD Power rated the CTS with 88 problems per 100 vehicles, third best for any car in North America.

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