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Volkswagen Phaeton

1677 messages, Last post on Aug 28, 2009 at 1:56 PM
You are in the Volkswagen Phaeton Forum. Your Hosts are pat & karens
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I personally think the Phaeton's ugly! Audis are so much more beautiful. The reason I think he's building this is because VW has an indestructible positive brand image in Europe. |
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| As Steve would say, "That is what makes a market". | |
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I don't think it's a great idea for America. I doubt a $70K VW ill sell in huge numbers. Most people spending that kind of money on a car want an upscale "name", and also an "upscale" dealership experience - like a Lexus, BMW, Mercedes, etc.... Maybe it will go over better in Europe where VW has a better image. I don't really see the point of VW bringing out a high end car that competes directly with Audi. Just as it wouldn't be a good idea for Toyota to bring out a $70K car to compete with Lexus, or Nissan to bring out a $70K car to compete with Infiniti, etc... What's the point? |
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Car Magazine has a great spot on this Phaeton W12 car. First off it's better looking than I thought originally. It's interior and engine are pure Audi, and if priced right it should do fairly well, even here in the U.S. The way I see it everyone, BMW, Mercedes, Lexus, and of course Audi will have duck initially, because this car is touting a 12 cylinder at the price of those brands 8 cylinder cars. The VW dealers will be the stalling of this car from really taking some market away from the usual players in this segment. Hey even if the car fails it will make a great used car a few years later. M |
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| Can you imagine taking your $70,000 vehicle to a Volkswagon dealer for service? | |
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I don't understand all this "take my car to a VW dealer for service" stuff. Here where I live, the VW dealer is also an Audi and Porsche dealer. So I guess you could say that you are taking your "lowly" VW to an Audi dealership for service or to a Porsche dealership for service. In contrast, we also have a local dealership that sells Mercedes, Volvo, Jaquar, Mitsubishi, and Hyundai out of the same 1-block mega lot. So I guess someone could say they are taking there Mercedes to a Hyundai dealership for service. It is all in perceptions. |
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| What exactly is the big deal with VW dealerships? | |
| You guys have a good point, come to think of it, the service for my Porsche 911 is pretty bad too, so I guess it doesn't matter if they ruin the service experience for a $70,000 sedan or sports car. | |
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the Phaeton is introduced here next year the Volkswagen Brand Standards Initiative will have been completed and in place for 6 Months...Only the Dealers that have satisfied these rigorous requirements, being implemented now, will get these new Products...Phaeton, SUV, MicroBus, and probably New Beetle Cabrio as well... |
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| A Porsche and a 70K VW are very different breeds. One has the Porsche name behind it and the other, well, is a 70K VW. | |
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