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Hyundai Sonata Prices Paid and Buying Experience

5382 messages,  Last post on Aug 21, 2008 at 1:33 PM

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What is this discussion about? Hyundai Sonata, Sedan


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#564 of 5382
With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive by dongliu
Sep 08, 2005 (1:55 pm)
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Hi,
I saw that gordyram at #560 bought a 4 cyl Sonata for about $13K. This week in Boston, an expensive city for everything, Toyota Camry is advertised at around $14K by multiple dealers. Also, Hyundai dealers stopped doing advertising on Boston local newspapers, so I have no idea what the local pricing for Hyundai is.
My question is: Is hyundai still competitive?
 
My personal opinion is that rise of Hyundai is the most significant event in this decade in auto industry, as well as the rise of Samsung and LG in semi-conductor and electronic areas. Toyota is not a nice company. It lowered the price mostly due to competition from Hyundai. Will Hyundai accepts the challenge and stay competitive? Or will Hyundai just feel comfortable being a niche player while maintaining high profit margin?
#565 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [dongliu] by danf1
Sep 08, 2005 (2:18 pm)
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Replying to: dongliu (Sep 08, 2005 1:55 pm)

Toyota did not lower their prices. In fact they recently announced that they would be increasing their prices for 06. The local dealers may be getting more aggressive with their ads, but do yourself a favor and read the fine print.
 
Hyundai doesn't provide much of a profit margin in most of its cars at the dealer level. The company itself is making good money, but there isn't too much mark up in a Hyundai which is probably why you see so many ADM stickers on the lots.
 
As far as being competitive, you can always buy less car for less money. In most cases when it comes to Hyundai, you can buy less car for the same money. Equip any Toyota with the same stuff that Hyundai gives you standard, and the Hyundai will be less. Not to mention what value there is to be had in a 10 year warranty.
#566 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [danf1] by rhaeffele
Sep 08, 2005 (5:57 pm)
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Replying to: danf1 (Sep 08, 2005 2:18 pm)

"Not to mention what value there is to be had in a 10 year warranty."
 
The problem is that extended powertrain warranty only applies to the original owner or immediate family members (spouse or child). The ballyhooed extended powertrain warranty (from 60,000 miles/5 yrs. to 100,000 miles/10 yrs. isn't worth the paper it's written on for trade-in or private sale purposes.
#567 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [rhaeffele] by danf1
Sep 09, 2005 (5:59 am)
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Replying to: rhaeffele (Sep 08, 2005 5:57 pm)

When I buy a car, I am far more concerned about my needs than the person who gets my car after me. If I were intending to give it to a family member, then I would purchase the 10yr bumper to bumper extension which is fully transferrable. Same can be said if I sold my cars.
#568 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [danf1] by rhaeffele
Sep 09, 2005 (9:39 am)
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Replying to: danf1 (Sep 09, 2005 5:59 am)

OK - I didn't realize you planned on paying additional out-of-pocket expense to duplicate the warranty protection already provided by Hyundai for ten years or 100,000 miles.
#569 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [rhaeffele] by backy
Sep 09, 2005 (7:32 pm)
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Replying to: rhaeffele (Sep 08, 2005 5:57 pm)

As of 2004 (I think), the Hyundai powertrain warranty was no longer transferrable to family members. That was the case with my '01 Elantra, but I noticed the warranty was different on my '04 Elantra.
#570 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [rhaeffele] by bryan200k
Sep 09, 2005 (8:39 pm)
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Replying to: rhaeffele (Sep 09, 2005 9:39 am)

The 10 years/100,000 mile warranty only covers the powertrain. The bumper-to-bumper that comes standard is only 5 year/60,000 miles. If you want 10 yr/100,000 mile B-2-B, you have to buy that additional 4 yrs/40,000 miles. Check out http://hyundaiusa.com/global/warranty.asp
#571 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [backy] by rhaeffele
Sep 09, 2005 (8:49 pm)
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Replying to: backy (Sep 09, 2005 7:32 pm)

Just got off HyundaiUSA's website. You're right on both counts, backy - thanks for the heads-up. I have a feeling owners and immediate family members were costing HyundaiUSA as the years and miles piled. Whatever the reason, it's apparent HyundaiUSA's taken at least minimal steps to reduce their warranty exposure*. You suppose they have further powertrain warranty "surprises" in store in another year or two?
 
*In a way I can see the company's dilemma. "Dad", sober pillar of the community and devoted family man who reigns benevolently over his "Ozzie Nelson/Ward Cleaver" domain, and drives equally conservatively, turns car with 65,000 clocked TLC miles over to just licensed "Ricky/Wally", who proceeds to flog the livin' crap out of his "new" wheels as soon as he's out of sight and doesn't hesitate to have it towed and dumped at the dealer's service entrance for freebie repairs when the engine and/or trannie understandably tank(s) from the youthfully exuberant abuse.
#572 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [bryan200k] by line3
Sep 10, 2005 (3:05 am)
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Replying to: bryan200k (Sep 09, 2005 8:39 pm)

For those of you who have purchased the 10 yr Hyundai Protection Plan (basically bumper to bumper for 10yr/100,000miles), what have you paid? I am thinking about getting it but i dont know if Hyundai has a fixed price or dealers charge whatever you are willing to pay..
#573 of 5382
Re: With Toyota Camry at $14K, Is Hyundai Sonata Still Competitive [line3] by danf1
Sep 10, 2005 (7:25 am)
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Replying to: line3 (Sep 10, 2005 3:05 am)

Suggested retail on the HPP is $1118 for the Sonata. Outside of Florida, the dealer is free to set their own pricing on this.

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