Last post on Nov 18, 2013 at 4:52 PM
You are in the Prices Paid - Buying & Leasing Experiences
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Audi A4, Sedan
#1887 of 2072 2012 Audi A4 Quattro Prestige Plus price paid in FLA
May 29, 2012 (10:48 am)
Just sharing our May FLA price paid in case it's helpful to others negotiating. 2012 Audi A4 Quattro Prestige Plus, Monsoon Gray exterior, black interior, MSRP: $40,800 (extras were metallic color and Audi key). Cash price: $37,259.27, minus $1,000 "new car owner appreciation" incentive, equalling $36,259.27 before taxes, etc. Paid additional $699 dealer prep/profit (ugh, but DH did get half off Audi Care--not sure that's worth it), but not any advertising fees, which we'd read were hard to get rid of. I'm sure we could have pushed harder by waiting until the end of the month, but being able to get everything negotiated via email was worth not having to haggle at the dealership.
I had not been aware of any incentives for new non-Audi-driving car owners (we traded in a Lexus), but have since found the following on line (don't know how long it lasts):
New Owner Appreciation Incentive:
- 2012 A4/S4 Sedan* - $1,000
- 2012 A6 Sedan - $1,500
- 2012 A8 and A8L** - $2,500
*Excludes Avant. **Includes W12. Only applicable to you or a household member who currently owns the following 2001 or newer: Acura, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Mini, Saab, or Volvo Lease Owners. Proof of ownership is required. Lease Loyalty Bonus varies per model. Tax, title, license and dealer fees extra. Rebate to dealer. With approved Lease/Purchase through Audi Financial Services. This program may be combined with all other retail incentives and AFS special lease rates,
#1889 of 2072 2012 CPO A4 AWD. what to offer?
May 30, 2012 (9:37 am)
I am looking at this CPO 6000 miles AWD, 2012, premium with conv package, style package with dealer quoting 35.5k+TTR. Looking for finance.
What would be a great deal on this for me to make him an offer?
#1890 of 2072 Re: 2012 CPO A4 AWD. what to offer? [stanmur]
May 30, 2012 (11:07 am)
Here's what we were offered this past Saturday on essentially the same car, except this one had the extra 18" wheels and did NOT have 6,000 miles already on it. (We ended up buying a Quattro with the PP package instead.)
2012 White A4 Quattro with Convenience, Style pkgs
MSRP: $38,375.00 (includes $800 for upgrade wheels)
New Owner Appreciation Incentive: $1000.00
Adjusted Sale Price: $33,850.18
Invoice on the car you describe, assuming it doesn't have anything extra (metaillic paint, special key, etc) would be $34,132, with the dealer paying less than that, of course. Given that this car already has 6,000 miles on it that you didn't put there, you should certainly get it for less (remember, 1/6th of the original warranty is gone, so if you drive it 12K miles a year, you're on hook for any repairs after 2 1/2 years). I've read that a rule-of-thumb discount for these miles is 25 cents to 30 cents per mile--$1,500 to $1,800 on a car driven 6,000 miles.
As for leasing, we didn't go that route. The dealer really wanted us to do a single-pay lease, which we didn't want to touch. But in case it's helpful for you, here are the terms he quoted us (in FLA). Others can chime in, but the m.f. seems really high:
36 Month single-pay Lease, 10k Miles Per Year
0.00070 Money Factor
Hope this helps!
#1891 of 2072 Re: 2012 CPO A4 AWD. what to offer? [grimss]
May 30, 2012 (12:59 pm)
Thanks for your post.
The dealer showed the original sticker and it had price of 38,500 for original buyer. I am seeing Edmund's TMV for new as 36,406 and invoice 35,500 for very same package. The car is phantom black, style and convenience pkg added.
So you saying anything below 32k is good deal? With bit of negotiation he is at 33,500. Going for used just to save 1500 doesn't excite me. I was thinking of closing the deal if he comes down to 31k (stretching myself and car is listing for over 7 weeks.). Does first time buyer incentive apply to CPO?
You seem to have got a very good deal and I should probably consider new.
#1892 of 2072 Re: 2012 CPO A4 AWD. what to offer? [stanmur]
May 30, 2012 (2:06 pm)
Consumer Reports' Best Car Deals Plus subscription service puts the "bottom line" price a dealer would accept for this 2012 car (not including your additional options, and minus the extra miles) at $32,206. With your extras (but not reflecting a depreciation amount for the 6,000 miles), the bottom line price might be something closer to $34K. So . . . if you got him down below $32K for this "lightly used" model, I'd say that was a very good deal. If he cries poor, you should remind him that he's still making a profit with all the below-the-line money Audi offers him. Indeed, given that this is probably a low-traffic time at the dealership (this month ends on a Thursday after a big holiday), he may be super eager to make a deal to meet some monthly sales goal that nets him a big bonus. Hard to know . . .
Given the instaneous depreciation hit that a brand new Audi will take as soon as you drive it off the lot, it certainly makes sense to consider a demo car. That said, I'd still want to know how those 6,000 miles were put on the vehicle. Did the dealer's daughter drive it? Was it a service loaner that had a 100 different drivers treating it a like a rental car? Worse, was it returned by the original owner because they thought it was a dog? These are all the same questions we asked when we were looking at a similar deal this past weekend.
As long as you're comfortable with the car's history, you may be able to scoop up a real bargain. If you don't get the price you want, walk--you can always get a new Audi, after all. With any luck, the dealer will call you tomorrow, desperate to meet a monthly sales goal and willing to lose money on you to do it.
#1893 of 2072 Re: 2012 CPO A4 AWD. what to offer? [grimss]
May 30, 2012 (2:57 pm)
I was thinking in similar lines cos it is holiday month end and the leverage of days in inventory. I will probably sit and wait for him to call hope it pays else will pass on this. Will not regret too much since 2013 has started shipping, it has to get cheaper to buy new.
We did ask about the 6k miles, he said the previous owner (originally sold in Dec '11) was called back and was offered a new audi for same payments, and it is quiet normal he said. It was not so clear to me but did not feel so important then as the carfax was clean. Carfax says "Registered as personal lease vehicle Loan or lien reported" so there was a buyer on loan/lease and not used as courtesy car. Excuse me for my lack of knowledge.
As far as any issues, he said if there were any, the CPO certifies the car and there is the original warranty to take care. Dont know if I should go out asking if they found any issues during certification process. Reading through the points you brought up, now I feel I should have dug more.
Thanks a lot!!
#1894 of 2072 2012 Audi A4 Purchase
Jun 03, 2012 (5:42 am)
I found a 2012 A4 Black/Black with Nav, Sport package and rear parking sensors. MSRP $43075. I wanted it with the advanced key but at this time of the year thats too much to ask. My research as shown me that the invoice price is $40527 and dealer cost is $40205. I do qualify for the $1500 conquest rebate but what would be a starting offer I should give the dealer? I was thinking something around $38K and hope to agree on $39000 or 39500. Are the deals as good as people think at this time of the year? If I can't get a steal on this car, I might as wait until I can just custom order a 2013 model. Thanks!
Jun 07, 2012 (5:57 pm)
So I just took delivery of one of the new 2013 Audi A4's and I have to say - what a value when entering this level of car. They have upgraded so many little things on the 2013 model including Google Maps with Traffic, and a hot spot. The leather seats are clearly superior to the leather used in previous models and the 8-speed auto is very smooth.
If you want the handling - pay a little extra for the sports package. with a lower front end, paddle shifters and upgraded seats, its clearly worth an additional $700 if you like nice handling.
A similarly equipped BMW would cost another $6k when you start adding the options. In my case, I was able to get one of the first cars available and not only is it beautiful, but to negotiate invoice pricing was great.
I have seen many saying they don't like the new lights, but personally, I like them more because they are a little cleaner looking and it lets you know that the car has been refreshed from 2009.
I will say, it would have been sweet if they had added another 20 HP, but I prefer the performance combination of the Quattro and the current engine over the new BMW 4-cyl for sure.
#1896 of 2072 Re: 2013 A4 at Invoice [escortowner]
Jun 10, 2012 (10:26 am)
escortowner, could you comment on the pricing on your new 2013? Are incentives offered for current owners on the '13? Also, is it true that the light birch wood trim is discontinued? Not sure if you purchased or leased, but any source on the MF and residuals for the new 2013 (P, PP or Prestige sedan 12K/y)