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Prices Paid: Buying & Leasing Experiences Audi A4 Prices Paid and Buying Experience
1537 messages, Last post on Nov 28, 2009 at 4:04 PM
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I've very much appreciated the information shared here. Thank you to all! Since I just put down my deposit on my car I figured it is my turn to share (hoping detail is clear and valuable) * I live in Manhattan and shopped NY/NJ and CT metro area * Solicited costs using edmunds and other online quote request services * edmunds shows MSRP at $37,525 incl Dest., invoice at $34,911 and TMV at $37,278 * Started about 3 weeks ago, but took a detour while exploring RAV4's until I test drove it and realized somewhat cheap feeling - don't think this helped but who knows * Seduced back into Audi consideration by an offer at $300 over invoice for car I wanted - only later realized there is a marketing fee of about $400 added making their invoice essentially $35,300 and quote at $35,600 * Was still on fence until I got a quote for $34,300! I quickly checked around to make sure no one else could beat it and was tipped-off that the dealer was probably using 2 "conquest coupons" (?) to generate the additional $1000 below Audi-invoice. Several other dealers offered to sell at Audi invoice ($35,300) but not to beat it since I did not own a car making me coupon eligible. * Questioned original $34,300 quote dealer and he agreed he was planning on using conquest coupons and was dismayed to learn that I don't own a car (I live in Manhattan and most of us don't). Perhaps feeling embarrassed he agreed to go $35k flat. * So, I put down the deposit tonight and he is finding the car as we speak (awaiting call-backs from 4 dealers with right car). He promises it within 10 days. So I got the car at $35k + $149 doc fee which is $99 over edmunds invoice or $300 below audi invoice. I also had several dealers offering at their dealer invoice. My advice is shoot for dealer invoice or better if you can qualify for loyalty or conquest contributions. Oh yeah, I also decided to put down 10% and pay-off the rest in 36 months at 2.9%. Payments are kinda big but at that rate it was worth minimizing the down payment. They also have 3.9% on 48 months. (I'm not sure how strict they are on credit quality to qualify but mine is stellar at 800. I've heard you need over 700 to qualify for this rate.) Hope this helps. I'll check back for any questions. Rick
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Replying to: RBlakeNYC (Dec 02, 2008 6:02 pm)
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Replying to: RBlakeNYC (Dec 02, 2008 6:02 pm) |
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Replying to: pidan (Dec 03, 2008 1:56 am) In retrospect yours appears to be good advice. Carsdirect is showing invoice at $35,146 but didn't see what they were actually able to deliver. My dealer now appears to be waiving the $149 doc fee so think I ended up at the same place but did require a bit more effort - mainly checking to see if others could beat it. My bad for not checking it out. Sounds like you got a really great car at a really great deal! Enjoy! 
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Just picked up my '09 A$ premium + tonight and was thrilled to learn the seasonal promotion they are running on leases extends to financed purchases as well. I put down 10% on flat $35k purchase at 2.9% over 36 months with resulting monthly payments of about $920. Audi USA is going to cover one of those. This takes my final cost down to near as $34k! Not sure if this is new or if not how I missed it but I sure am pleased! Love the car too!
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Replying to: RBlakeNYC (Dec 10, 2008 7:26 pm) |
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I was recently in the market for a 2009 Audi A4. When I buy a car I like to start by researching on the internet. Once I decide on a model I call a couple of local dealers to see what prices they will offer over the phone. Usually I get push back and they ask me to come in if I want numbers but finally they realize that if their numbers are good I will buy from them. This is how I bought my last 3 cars. I called Sonnen Audi on Saturday to look for numbers on the A4 I was looking for. I spoke to a salesperson Named Jay. He gave me numbers on the phone for a few scenarios I was looking for. Another dealer I spoke to had the exact car I was looking for so I went there to test it. They gave me numbers which were slightly lower than Jay's quote. Later that night I was driving past Sonnen so I stopped in to see if they had a car for me. I would have bought that night if they had a car I liked and the deal was right. Jay located one in -the computer at another dealer. I realized it was the car I just tested at Steven's Creek and felt it would not be right to buy it from sonnen since I just tested it at another dealer. I spent less than 10 minutes at the Sonnen and did not test any cars since I decided to get the car I tested earlier. Also, I never played the dealers against each other. I simply asked each for their best deal and said I was shopping around. The next day (Wednesday) I bought the car from Stevens Creek Audi. Jay called me and left a voicemail to see where I stood with my decision. I wanted to be courteous since he did spend some time with me so I called him back. I told him I bought the car from another dealer and thanked him for his help. He got angry and said, "I talked to Rommy at Stevens Creek yesterday and he told me you bought that car. Thanks for wasting my time!" At this point, he hung up on me! This left a bad taste in my mouth and I will no longer offer Sonnen the opportunity to earn my future business. I am a two Audi household that replaces cars every 2-3 years. Sonnen would have been a convenient place to buy and service my cars but I won't patronize them in the future. I would imagine that salespeople in any business realize that there is competition out there and a smart consumer will shop around to make sure they are getting a good deal. I am in sales and sometimes I win while other times I lose. I think it's important to be a graceful loser since any other action will just leave a bad taste in the customer's mouth and close the door to future business. 
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Replying to: jfinsure (Dec 19, 2008 2:32 pm) |
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Replying to: jfinsure (Dec 19, 2008 2:32 pm) |
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