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Maintenance & Repair Synthetic motor oil
8536 messages, Last post on Nov 21, 2009 at 9:34 AM
You are in the Maintenance & Repair Forum. Your Host is mr_shiftright
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Replying to: shipo (Nov 06, 2009 8:51 am)
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Replying to: timvipond (Nov 06, 2009 11:12 am) 
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Saw a commercial earlier which was about Nascar and Mobil1 and was wondering why these Amsoil folks don't use the same marketing tools to get their message out? If the goal is to sell more product and get your name out in the real world, seems like spending some $ would be the way to go. And getting as much documented certification should also be the 1st order of business. Most folks will use products that have been certified, myself included, and don't want the drama of a product that most have never heard of that might not be as good as the industry leaders. I personally don't buy the excuse that we don't feel it's necessary to get the certification because our products are so good...it don't pass the smell test. Most people when asked about synthetic oil will mention Mobil1 then Castrol...name recognition is the name of the game folks if increased sales are the goal. And a more positive approach about the product would help also...every Amsoil poster/seller that has come into these forums has had an attitude problem, not just the current poster. Just don't get it, if the product is that good...it should be able to sell itself, PERIOD! The Sandman  
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Replying to: shipo (Nov 07, 2009 12:06 pm)
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Replying to: sandman_6472 (Nov 07, 2009 6:13 pm) Being "Certified" in the US and Canada is their last order of business as it is not required by any vehicle manufacturer. AMSOIL is only marketed in the US and Canada, not world wide like the companies you see on "certified" lists and the consumer laws in other countries do not protect the consumer like those in the US and Canada, so the vehicle manufacturers can more easily coerce those oil companies into paying to be put on their lists. Mobil 1 and Castrol are international brands. AMSOIL is just a family owned US business. You just have to decide if you want to spend your money and send jobs to other companies, or keep them here in the US. If increased sales are the goal, Mobil 1 and Castrol aren't doing well as they are losing market share. AMSOIL has had double digit growth every year for the past 20 years and expect to double sales in 5 years. Exxon likely spends more money on advertising than any other motor oil company. If their product was that good, it should be able to see itself, PERIOD!
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Replying to: timvipond (Nov 08, 2009 4:53 am) |
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Replying to: timvipond (Nov 08, 2009 5:13 am) How does one check up on these claims? How can one compare a regular oil company to this type of MLM company? This approach rather reminds me of politics---you get lots of media but not a great deal of substance. It's hard to figure out what it all means. I'm sure the products are decent--it's just that there is so much cheerleading, hype, and arm-twisting going on, there's too much smoke in the room. Of course, on another level, this is all hair-splitting. In the end, how much difference will it make between modern oil products, to the actual life of your car--presuming of course you do very good maintenance and buy good products?
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| Amsoil meets all vehicle waranties. Their oil has never failed or voided any warranty when used as directed. They are the only oil that is recommended and warranted for up to 50,000 miles up to one year, whichever comes first. They offer 5 API certified oils if that is important to you. I'd like to see other US oil companies back their products like Amsoil, but they don't. | |
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Replying to: timvipond (Nov 08, 2009 7:11 am)
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